A Digital Analyst is responsible for performing data analysis. The job description entails analyzing information that comes through social media, Google Ads, and advertising. A well-drafted Digital Analyst Resume mentions the following core duties – creating digital marketing campaigns, analyzing marketing data, advising marketing teams, determining the effectiveness of marketing campaigns after analyzing page clicks, keyword hits, search engine traffic; cultivating and maintaining client relationships, making necessary suggestions to improve marketing effectiveness, writing marketing reports, and managing pay-per-click accounts.
Companies and individuals hire those with the following skills and abilities – a strong understanding of search engine optimization, and search engine marketing; skillful in promoting products and brands online; strong finance and mathematic skills, excellent verbal and written communication skills, and proficiency in using online marketing tools, and social media platforms. The job requires a degree in advertising, marketing, e-commerce, or a business-related field of study.
Headline : Currently a Digital Analyst for Native Rank where I execute SEO campaigns for clients. Graduated from Metro State with honors and a degree in Marketing. I would love to keep climbing up the ladder in the marketing industry and be able to expand on my marketing skills in the world of technology.
Skills : Excel, R, Bloomberg, Capital IQ, Eviews, Argus.
Description :
Managed Lifecycle marketing from conception, creation to execution.
Continually monitored email KPIs.
Device and executed A/B test strategy to improve email performance.
Introduced Browse Abandon email series and Reactivation email series.
Analyzed and provided attribution based recommendations for Display and Paid Search Display Channel raked in 29% increase more in revenue.
Initiated lead generation in collaboration with brand teams.
Managed team to ensure that key target marketing areas are covered.
Experience
5-7 Years
Level
Executive
Education
MBA
Digital Analyst Resume
Objective : Configuring and testing WLAN networks within tight time constraints, with a direct focus on solving the client's needs and requirements, Sampling and testing signal strength, signal-to-noise ratios, interference, data rates, and throughput to verify network performance.
Skills : Email Marketing, Promotions, Social Media Marketing, Search Engine Optimization.
Description :
Reviewed the internal controls over financial reporting processing cycles.
Prepared and coordinated responses to claims from BBB, Attorney Generals, Customer Lawyers.
Performed tests of internal controls, and identified risks and key control activities to curtail fraudulent activities.
Acted as a liaison with key business areas to ensure changes to business processes are updated in SOX documentation.
Able to strategically perform extensive investigations using limited resources, problem-solving, leadership, quality assurance, and communication skills.
Prepared, analyzed, and presented material for fraudulent investigations including extensive research, customer contact, interviews, contract overview, and identification materials.
Distributed gathered information from investigations and present it to supervisors and HR supervisors to assist in the interview of the accused and determine penalties.
Experience
2-5 Years
Level
Executive
Education
Bachelor Of Science
Digital Analyst Resume
Objective : An aspiring data scientist with an excellent academic record and professional experience in the lines of predictive analytics, un-supervised learning, machine learning and big data analytics; seeking opportunities that allow for creativity and knowledge advancement.
Skills : Adroit In Metric & Data Gathering, Communication, Team Management, Ruby On Rails, CSS, HTML, Javascript, JQuery, SQL Databases, Agile Methodologies.
Description :
Worked on a variety of projects pertaining to BCBSM's member portal including WebMD integrations, claim system enhancements, customer service platform upgrades, new product deployments, etc.
Assisted in other digital experience workstreams including their maintenance, public retail, and mobile application teams.
Evaluated business problems and processes, gathering requirements, facilitating JAD sessions, etc.
Performed market and user analysis using a variety of tools such as Google Analytics, Adobe SiteCatalyst, ForeSee, and data server information.
Helped drive a better user experience and allowed us to predict outcomes.
Advanced client's strategic positioning on the web and within targeted geographies through local search optimization and geo-targeted plans.
Used this software, I generated dashboards for our company and clients aggregating all of our platform data into one place.
Experience
2-5 Years
Level
Executive
Education
Aviation Flight Technology
Digital Analyst Resume
Summary : Digital Analyst graduate with strong communication, problem-solving, and IT/technical skills. Acquired professional certifications and relevant experience in network management, network security, and web content management. Currently seeking a position in IT, responsible for the improvement and growth of IT systems and infrastructure in order to increase productivity and profit in a multinational company.
Skills : Marketing, Management Skills.
Description :
Responsible for developing and implementing strategic online marketing plans for a variety of clients.
Focused on Search Engine Optimization and Marketing strategies to improve organic search results in the major search engines; Google, Yahoo, and Bing.
Directed point of contact for a portfolio of clients to ensure KPIs are identified and goals met.
Researched, developed, and implemented SEO, SEM, and Inbound Marketing strategies.
Implemented HTML code on a variety of CMS; WordPress, Joomla, Shopify, and custom CMS.
Wrote and edited high-performing web content and marketing copy for various campaigns including AdWords, PPC, SEO, Email, and Direct Mail.
Managed social media presence and social media marketing initiatives to increase brand visibility, online traffic, and conversions.
Experience
10+ Years
Level
Senior
Education
Bachelor Of Arts
Digital Analyst Resume
Summary : Implementing and creating a strategy for businesses who need brand awareness, acquire new traffic, and help retain customers. Learned how to focus on how to gather data through a number of ways for example Google Analytics. She analyzes and finds areas of improvement to help the organization reach goals and reduce costs. She just finished her Master in Business Intelligence where she learns how to find business gap analysis and find solutions.
Skills : Business Intelligence Analyst, Analytical And Conceptual, Interpersonal Skills, Self-motivated, Sales, Time Management, Digital Strategist, Strong Relationship Management, Critical Thinking.
Description :
Developed website strategies with new content and sale funnels Oversee the social media strategy for the company Implement and oversee communications for products and communities, plan internal or external ideas to promote the organization and its services Evaluate customer research and market conditions Manage web site and content development, press releases, bylined articles, white papers, corporate videos, and marketing collateral Social Media Specialist Develop social media strategy and calendar to support marketing campaigns and manage social content calendar, coordinating with marketing partners.
Positioned will be cross-trained to handle field marketing support, on-boarding new originators, managing and maintaining all marketing technology platforms, and other general marketing responsibilities.
Ensured all social content aligns to our overall strategy, remains on brand, and is optimized for our audience.
Oversaw administrators for social media branch accounts and develops social media strategy to support marketing campaigns and local messaging.
Monitored the performance of content and develop test areas to improve performance.
Managed social response process to ensure maximum engagement that fits within the brand voice and guidelines.
Maintained blog post schedule and write blog posts to support marketing campaigns and local supported events.
Experience
10+ Years
Level
Senior
Education
Master In Business Intelligence
Digital Analyst Resume
Headline : A highly motivated individual who bears the belief that the learning and growth processes have no limits. Strive to be an efficacious communicator and conduct in a manner that highlights excellent work ethic as the ultimate goal regardless of situation or circumstance.
Skills : Teradata, SQL, Analyst, Multitasking.
Description :
Identified analytic strategies to support standard and ad hoc reporting that directly measures key performance indicators (KPIs), website/app and conversions, funnel performance, user experiences, and online campaigns.
Worked closely with cross-functional teams (UX, Creative, Sales, Marketing, and Development) to provide reporting, dashboards, analysis, and business solutions using Tableau and other BI tools.
Monitored and implemented Digital Analytics tracking, develop tagging requirements, and collaborate with the development team on the accuracy of tracking technology including Google Analytics, Mixpanel, and Flurry.
Developed analyses to discover underperforming areas of the website, app, and other online properties.
Identified opportunities to improve conversion and user experience by employing A/B and multivariate testing.
Utilized common statistical methods, data modeling, and predictive analysis to answer strategic questions and provide decision-driven insights.
Promoted to the newly created role, responsible for partnering with clients and account managers to translate business objectives into digital marketing strategies.
Experience
5-7 Years
Level
Executive
Education
MS
Digital Analyst Resume
Objective : Self-motivated, high-energy Sales Professional. Demonstrated solid decision-making and problem-solving skills. Excellent communication skills. Established track record of consistently increasing revenues, market share, and favorably impacting profitability. Confirmed expertise in surpassing goals and exceeding customer expectations in highly competitive industries.
Skills : Cisco IOS Configuration, Network Administration, Web Design, Web Content Management, Newsletters, RedHat Linux.
Description :
Digitized documents that required top-secret clearance, i.e. government and military documents.
Imported, cleaned, reviewed, expanded, validated, and documented datasets.
Engaged across units to identify and meet data needs.
Analyzed data using statistical methods to identify trends that meet organizational goals.
Analyzed, interpreted, and summarized findings.
Integrated social, mobile, email, web, and offline channels into strategic direct marketing programs yielding 20% response and 12% lead rates.
Developed and implemented a re-engagement strategy for non-responders, increasing active database contacts by 25%.
Experience
2-5 Years
Level
Executive
Education
Associates In General Studies
Digital Analyst Resume
Objective : Testing and validating server performance and digital event platform stability, Maintaining and configure a fleet of tablets, Routing maintenance, and imaging before and after events.
Skills : Microsoft Office, Public Speaking.
Description :
Developed a NodeJS application utilizing the Slack and OneLogin API for user notifications.
Created unit tests using MochaJS to maintain nearly 100% code coverage.
Led the effort in analyzing and refining user stories for a banking application.
Collaborated with a remotely distributed team to using various tools such as Trello for organizing the user stories and prototyping on paper (POP) for wireframing.
Developed a web application utilizing AngularJS and Bootstrap 3 to demonstrate the Agile process and capabilities for clients.
Built-in versioning and feature flags currently used for live demonstrations.
Deployed applications to Heroku.
Experience
2-5 Years
Level
Junior
Education
GED
Digital Analyst Resume
Headline : Utilizing an objective, scientific approach to identify and repair problems with the WLAN includes identifying dead zones, identifying overlapping frequency bands, and managing performance issues.
Skills : R, Excel, Python, Tableau, SAS, SQL, Google Analytics, Marketing, Pricing, Data Analytics, Digital Analytics.
Description :
Worked with the tech-team to analyze the system(cloud) to help improve user experience and optimize product design.
Analyzed the SaaS system database and web interface to offer insights on consumer segmentation, user experience, and usage situations.
Helped the product team to understand the value of different functions to different roles and improve user experience by better product details targeting their preference.
Conducted A/B testing and Multivariate testing.
Reported on tenants trend analysis to offer insights on B2B customer account performance.
Defined problem accounts in time for communication and better retention.
Developed email testing plans, learnings from which boosted response rates by more than 40%.
Experience
5-7 Years
Level
Executive
Education
G.E.D
Digital Analyst Resume
Objective : To obtain a Digital Analyst position that applies and furthers my data analysis and communication skills through a team-oriented environment.
Skills : Google Analytics, Adobe Omniture, Optimizely, Tableau.
Description :
Led numerous deep-dive analyses by integrating online data from cross-channel analytics platforms, such as Google Analytics and Adobe Analytics (formerly Omniture), with offline data, resulting in actionable insights and recommendations.
Investigated different user behaviors through A/B and multivariate testing, leading to increased conversion rate and ROI.
Designed numerous dashboards with Tableau and Excel, giving stakeholders an overview of their web properties.
Implemented a web metrics reporting system using SiteCatalyst dashboards, ensuring web data could be accessible to all stakeholders.
Administered comprehensive website audits using ObservePoint in order to pinpoint holes in a client's current implementation and provide recommendations.
Designed and implemented custom analytics tracking for new websites by working closely with Project Managers and Developers to ensure data quality.
Quickly learned the ins-and-outs of Facebook, AdWords, DBM, Twitter, and Rocketfuel digital marketing and was soon put in charge of our company's business intelligence software, Datorama.
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