Marketing Specialist Resume Samples

Marketing Specialist responsibilities include conducting market research, brainstorming ideas and developing creative marketing campaigns. Duties and tasks commonly showcased on a Marketing Specialist Resume include the following – assisting marketing managers in integrating marketing campaigns, assisting in outbound and inbound marketing activities, liaising with external vendors and promoting events; coordinating brand awareness and marketing efforts; reaching target audience through social media channels, assisting in analyzing marketing data, and translating analytical models and complex data into insights.

Candidates passionate about new marketing trends, staying abreast with the market and online trends and having a thorough understanding of various digital and traditional marketing techniques are ideal for this post. Employers want a Bachelor’s degree in Marketing or Communications and also qualifications such as – knowledge of marketing software, HTML, CSS, web development tools and marketing data analytics and tools from their potential employees.

Marketing Specialist Resume

Summary : An exciting and challenging position in sales or management that will allow me succeed and advance, while using my experience and outstanding sales, management, public relations, and leadership skills to achieve my career and personal goals for my company and myself while enjoying what I do and helping clients grow their businesses.

Skills : Google Adwords, Salesforce, Google Analytics, Social Media Marketing, Social Networking, Management, Marketing Strategy, Marketing Research, Digital Marketing

Description :

  • Create local brand management strategies for each customer while helping them get noticed in the community with the best choice of my products to achieve our goals within their budgets.
  • As sales manager  lead and develop the account executives to drive revenue.
  • Assist account executives in promoting yp products by ensuring the availability of appropriate sales tools, techniques and facilitate timely, effective communication.
  • Engage and maintain relations with customers and resolve customer concerns.
  • Formulate, recommend and implement plans to protect and increase annual company revenue.
  • Assist in the execution of strategic marketing plans designed to drive growth and retention and overall revenue for the business in support of the marketing strategy.
  • Managed online asset library and adapted marketing materials to fit various specifications as needed.
  • Collected and reviewed data on target markets and campaign performance, employing analytical skills to identify patterns and glean useful, applicable information from data sets.
  • Led marketing amplification programs by partnering with media agencies and brands to reach more consumers, drive brand trial & improve roi.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
Marketing


Marketing Specialist II Resume

Summary : Enthusiastic marketing and communications professional with a passion to create simple and effective communications to attract and engage customers. Iam seeking to join a strong team that collaborates and is driven to exceed goals.

Skills : Microsoft Office, MailChimp, Project Management, Marketing Research, Marketing Strategy, Strategic Business Planning

Description :

  • Evaluating and developing ideas for marketing opportunities and generating new content through social media, promotional event planning and brand advertisement to best target specific clientele.
  • Analyzed user behavior, from qualitative and quantitative data, to develop an understanding of how products are being used.
  • Collaborates with cross-functional teams and key stakeholders on project timelines and manages deliverables at the national and local level.
  • Promote agency and assist with business growth and achievement of goals identify opportunities and treats that will impact agency growth.
  • Developed campaign and brand messaging strategies for social and paid media.
  • Define and evaluate key performance indicators for the website, blog, and social media channels resulting in increased blog subscribers of 202%, increased organic growth of 53%, decreased bounce rate and increased pages per visit of 30%, increased downloaded content of 175%, achieved average submission rate of 50%, and increased conversion rate of 20%.
  • Lead the development of insight driven digital strategies from opportunity identification to experience definition.
Years of Experience
Experience
10+ Years
Experience Level
Level
Senior
Education
Education
Bachelor of Science

Marketing Specialist II Resume

Objective : Marketing Specialist who captures the grand vision without losing focus of relevant details. Diversified skills ranging from product conception to methodical execution and post-launch follow up with end users. Grasps technical workflows with ability to interpret in an understandable manner and track record of maintaining positive relationships with business partners.

Skills : Microsoft Office, Adobe Creative Suite, Social Media Management, Email Marketing, Web Development, Bilingual

Description :

  • Maintained area of expertise by reading current journals, magazines and website articles.
  • Organized and edited training procedure manuals, guides, marketing collateral, handouts, and visual materials.
  • Inspected and edited layouts, copy, scripts, and other marketing material for adherence to specifications.
  • Wrote advertising copy for use by publication and internet media to promote the sale of goods and services.
  • Wrote articles, bulletins, emails and other related informative, marketing and promotional material.
  • Coordinated services for events, such as accommodation and transportation for participants, facilities, catering, signage, displays, special needs requirements, and printing.
  • Planned and develop programs, agendas, and services according to customer requirements.
  • Conducted post-event evaluations to determine how future events could be improved.
Years of Experience
Experience
2-5 Years
Experience Level
Level
Executive
Education
Education
Bachelor of Science


Marketing Specialist I Resume

Objective : Experienced manager in operations, office, special projects, and facilities management. Honesty and integrity is the foundation of my work ethic to ensure safe and practical working environments, successful events project management, and maintenance of building and office systems and processes.

Skills : Microsoft Office, Inventory Management, Project Management, Meeting And Event Planning, Compliance & Safety, Training, Facilitation & Moderation

Description :

  • Production of marketing materials and literature by collecting, proofreading and reviewing information then inputting, editing, retrieving, and copying data, text and graphics as needed.
  • Manages marketing material updates to online libraries, industry partners, website and databases.
  • Provides event production management for marketing events and exhibitions including event logistics and coordination of event staff.
  • Leads or participates in projects that will improve department efficiency and strengthen customer loyalty.
  • Builds strong internal and external relationships through clear communications, collaborative efforts and use of a pleasant, friendly style.
  • Manages leads from various sources such as phone inquiries, tradeshows and conferences, web inquiries and the marketing and sales team.
  • Utilizes the customer resource management (crm) database and helps to accurately maintain the infrastructure of the database.
  • Performs sales analysis and reporting on a quarterly and as needed basis.
  • Gathers data, evaluates and reports on key performance indicators (performance against departmental goals) for the marketing, sales and account management group.
Years of Experience
Experience
0-2 Years
Experience Level
Level
Junior
Education
Education
Bachelor of Business Administration

Online Marketing Specialist Resume

Objective : Success driven marketing professional specializing in project management, business strategy, business development, and building customer relationships. Proven ability to complete difficult negotiations, expand customer base, and improve company profit.

Skills : Marketing Communications, Marketing Research, Marketing Strategy

Description :

  • Managed the design and development of the website, using intel data gathered from e-commerce platform, and google data metrics.
  • Write copy for both digital ads such as website banners, landing pages, squeeze pages, email subscription pages, emails content, email subjects, social media ads, affiliate marketing ads.
  • Managed social media advertising to attract potential customers and build a solid networking and community around the company's brand.
  • Performed market pricing research to set prices on market level, used several pricing strategies and tactics.
  • Used orm systems to managed reviews and comments left on products performance and customer experience.
  • Performed semi annual branding swot analysis on company's performance to ensure major stake holders were in tune with the business marketing performance.
  • Organize the preparation of proposals and presentations using marketing resource materials such as brochures, data, slides, photographs, and reports.
Years of Experience
Experience
0-2 Years
Experience Level
Level
Junior
Education
Education
Business Management

Sales And Marketing Specialist Resume

Objective : Sales & Marketing Professional with proven success in high-paced inside sales environment. Consultative selling style with ability to build strong rapport and maintain customer satisfaction. Creative marketing specialist with skills in developing attractive and informative promotional materials.

Skills : Adobe, Design, Event Coordination, Customer Relations, Retail, Management, Time Management, Microsoft, Email Marketing, Marketing Communications

Description :

  • Development & execution of marketing initiatives for accounting (cpa/cpe) and project management product verticals, operating as the marketing team's primary point of contact for the cpa field sales team.
  • Manage and support the development of local marketing plans, regional email campaign strategy, field marketing requests and tools to aid the field.
  • Creative ad agency msi and gamma to manage design and development efforts for select marketing collateral, presentations, and website redesign.
  • Develop and own project management vertical marketing plan and initiatives.
  • Monitor assigned project work and due dates to ensure that project specifications are accurate, current and due dates are met.
  • Manage the campus ambassador program, including the marketing communications plan, quarterly direct mail packages, monthly emails and semi-annual surveys while seeking out process improvements for the program.
  • Worked with in house creative and agencies to deliver creative marketing materials.
Years of Experience
Experience
2-5 Years
Experience Level
Level
Executive
Education
Education
Marketing

Lead Digital Marketing Specialist Resume

Headline : Marketing Specialist, certified in Google AdWords and Google Analytics, currently in search of a new role that will draw upon knowledge and expertise in digital marketing, search engine optimization, planning, research, promotions, and branding, and will provide opportunities for further growth. Tech-savvy marketer able to leverage analytics, academic knowledge, business experience, and technical acumen to exceed expectations and deliver exceptional results. Strong knowledge of marketing and advertising via internet tools and e-commerce techniques. Full command of all processes involved in marketing a product from naming, design, and execution of marketing campaigns to positioning. Able to analyze and quantify a campaign's influence on key metrics. An expert at leveraging both traditional and digital media to develop content and create awareness leading to increased overall revenue streams and brand recognition. Adept at managing marketing operations of a business effectively; a persuasive and confident negotiator Self-starter with ambition and drive to continuously learn and grow in dynamic environments.

Skills : Marketing Strategy, Email Marketing, Branding, Direct Response Marketing, Online Marketing, Social Media Management, Print Advertising, Web Development Strategy, Traditional Advertising, SEM, Digital Marketing

Description :

  • Create marketing materials that effectively describe and promote the organization and its products.
  • Performed tracking and analyzing product usage data to establish and maintain a clear understanding of how the products are performing.
  • Develops marketing collateral and ensures messaging adheres to brand guidelines.
  • Support and implementation of direct mail campaigns, online lead generation and various marketing promotional programing.
  • Develop digital marketing & social media strategy and implement plan on all digital media platforms.
  • Increase brand awareness using regionally targeted campaigns and coordinating with outside sales.
  • Lead the design of promotional support pieces including email campaign templates.
Years of Experience
Experience
5-7 Years
Experience Level
Level
Executive
Education
Education
Marketing

Social Media Marketing Specialist Resume

Objective : Digital marketing professional with six years of experience working in commerial, B2B, and non profit marketing. Experience in designing, writing and maintaining websites and social media outlets. Also experienced in creating complementary content: press releases, marketing content, social media posts and editing email blasts.

Skills : Direct Mail Campaigns, Budgets, Microsoft Office, Creative Briefs, Branding, Loyalty Programs, Proofreading, Purchasing, Inventory Management, Organization, Time-Management, Independent

Description :

  • Monitor social media, create content for linkedin and make recommendations for innovative ways to improve social media presence.
  • Launched company facebook, wrote customer facing responses for customer service team, and continue to assist customer service with the management of the page.
  • Work in collaboration with the hr department on associate projects and event planning.
  • Recently collaborated across departments to complete a system conversion.
  • Facilitate company intranet to include schedule management and content creation.
  • Collaborate with graphic designer and legal team to create advertisements to drive customers to the course.
  • Measure campaign effectiveness and use survey data to gain insights about the customer.
  • Maintain relationships with community colleges, newspapers, magazines, and other media sources.
Years of Experience
Experience
2-5 Years
Experience Level
Level
Executive
Education
Education
Marketing

Web Marketing Specialist Resume

Objective : Comprehensive background in marketing, managing programs and projects at prestigious organizations for a diverse set of clients. Effectively and efficiently executed 100+ promotional campaigns throughout career by understanding client needs, target markets, and industry trends and applying knowledge and creative approach to strategy development and implementation for successful results.

Skills : Innovative Leadership Training & Development Coaching & Mentoring Sustaining Change Team Building

Description :

  • Oversee marketing program and activities for multiple product lines for optimization of brand marketing, market share and sales acquisition.
  • Develop and promote corporate branding in accordance with global initiatives and corporate objectives.
  • Develop and oversee marketing plan and initiatives including budget maintenance and compliance.
  • Plan and execute promotional activities including advertisements, press releases, websites, tradeshows, direct mailings, etc.
  • Manage third party vendor relationships in accordance with contract and budget requirements.
  • Analyze marketing data including roi on promotional activities and report kpi's to management.
  • Support sales activities through promotional material and market research.
  • Support stakeholders in preparation of technical communications and releases.
Years of Experience
Experience
2-5 Years
Experience Level
Level
Executive
Education
Education
Bachelor of Science

Marketing Specialist Resume

Objective : An accomplished goal-driven marketing professional with a proven track record of driving business and brand awareness through the development of an integrated marketing plan using various advertising, public relations and social media strategies.

Skills : Social Media, Adobe Creative Suite, Wordpress, Microsoft Office, Photography

Description :

  • Developed & wrote swot analysis & consulted ownership on marketing initiatives.
  • Emphasis on escalating and resolving issues with external vendors in a timely manner and communicating service updates to internal teams.
  • Build and preserve a central repository of marketing documentation, promotional materials, and training videos used by our sales and account management teams.
  • Organize and prioritize multiple projects for multiple campaigns/initiatives simultaneously.
  • Design and produce graphic art and visual materials for various internal and external marketing campaigns.
  • Instrumental in the development of image branding campaigns, which include logo, promotional collateral, and marketing strategies.
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts.
Years of Experience
Experience
0-2 Years
Experience Level
Level
Junior
Education
Education
Bachelor of Arts