A Senior Marketing Consultant researches marketing data and trends and provides expert information on promotions, media channels, branding, and other key marketing information. The job description entails implementing marketing strategies for various products and services. Other core duties are seen on the Senior Marketing Consultant Resume as – studying the operations of the company to determine its marketing needs; conducting research to identify industry trends and commercial opportunities; developing and implementing marketing strategies as per objectives and budgets; preparing a detailed proposal and marketing plans; advising on branding, positioning, and other marketing issues; giving direction to marketing efforts; liaising with the marketing department and external vendors; and monitoring marketing projects and analyzing results.
The most common skills seen on resumes include the following – proven work experience, knowledge of data analysis and market research; in-depth knowledge of marketing principles and best practices; proficiency in MS Office, working knowledge of IT and marketing software such as CRM; apt in writing proposals and reports; aptitude in problem-solving; and presentation skills. A marketing degree or a relevant degree is commonly seen on resumes. The seniority level of the post demands an advanced degree and work experience.
Summary : A creative, business savvy, marketing associate with account management experience in the healthcare, government, and retail industries. Acknowledged project management strengths in public relations, advertising, promotions, social media, and customer service. Lead by example helping all associated teams to succeed and grow.
Skills : Master Certified - Ford Finance Manager, HTML, SEO, Google Adwords, Social Media.
Directed all production aspects of award-winning Marketing department including project management, community relations, creative, and quality assurance.
Lead strategic planning process for multiple facilities, internal departments, and physician groups to increase procedures and profitability; monitored outcomes and revised strategies and tactics as necessary.
Acted as primary liaison between internal clients (Nursing Services, Foundation, etc.) and Creative Services Department.
Responsible for managing multiple large accounts within a radio station cluster as well as a publishing organization.
Launched and managed campaign work, delegated assignments to on-air staff and traffic departments and ensured the needs of the client were met while .
Sold HomesConnect and Local Advertising, including reputation management, and IDX searchable mobile responsive websites.
Responsible for the acquisition and development of new business as well as servicing a significant number of existing clients.
Bachelor Of Arts In Communications
Senior Marketing Consultant III Resume
Summary : Senior Marketing Consultant will be responsible for the marketing and sales of a new product line. This includes raising awareness, generating leads and managing the marketing budget to make sure it delivers results.
Performs all activities related to apartment rentals, move-ins, and lease renewals Reviews unit availability and record all traffic in the computer on a daily basis.
Promptly responds to phone calls and emails from guests.
Walks tour paths, vacant units and make-readies on a daily basis to ensure the model apartments and target apartments are ready for show; responsible for maintaining work areas and office in clean and orderly manner; need to have an awareness of the curb appeal of the property.
Gathers information to learn about property, surrounding community, and competition Leads guests to vacant and/or model apartments and discusses the features and benefits that meet the needs of the guests.
Creates applicant files and processes applications, verifies qualifications of applicants and submits all applications to Manager for approval.
Contacts applicant to confirm approval or denial of application within 24 hours.
Schedules lease signings within 24 hours of approval.
Senior Marketing Consultant II Resume
Headline : High-energy marketing professional with over 20-years of experience building successful sales and marketing programs for Fortune 500 enterprise technology and services companies. Areas of expertise include: Processes Improvement & Efficiencies Budgeting, Measurement & ROI Calculations Lead Generation Strategies & Processes Channel Strategies, Promotions & Training Product & Solution Launch Strategies.
Skills : Built Multi-million Dollar Corporation from Startup.
Responsible for planning, budgeting and managing the product and solution promotional and launch programs for the $600 million automation and control business group.
Developed strategies and allocating the $3,000,000 budget across nine unique segments.
Built and managed a marketing team (4 to 7 people) to maximize results and meet objectives.
Developed national training programs for the direct sales team, distributor network and partners.
Developed launch strategies to support the introduction of new products (47+ in 2010).
Measured and optimized program processes to improve budget allocations year-after-year.
Identified target audiences, building personas and creating unique value propositions.
Senior Marketing Consultant I Resume
Summary : Senior Marketing Consultant is responsible for a variety of marketing activities including product management, strategic planning, and business development. This includes the development of marketing strategies, positioning the company and products, developing go-to-market plans, and managing trade show budgets.
Skills : Microsoft Office, Wordpress CMS, Hubspot CMS, Hootsuite,.
Successfully launched the Philadelphia - Western Suburbs site for LivingSocial.
Grew subscriber base in the Philadelphia - Western Suburbs from 19,000 to over 220,000 in less than three years.
Averaged 104% to signed deal goal per year.
Developed and cultivated leads using a variety of online and offline sources.
Conducted phone and in person meetings with qualified prospects, assessing potential businesses, constructing offers, negotiating favorable terms and acquiring prospective commitment.
Managed relationships with established clients, leading to repeat business.
Mentored new hires through LivingSocial's Accelerator Program and Team Triton Program.
BA In English
Assistant Senior Marketing Consultant Resume
Summary : Thrive as a team player with excellent people skills and the desire to assist a leading company in a busy, dynamic environment. Seeking a rewarding career within a reputable organization offering opportunities for growth and upward advancement while enhancing key qualities and supporting fellow teammates.
Skills : Microsoft Office, Microsoft Office, Adobe Creative.
Responsible for establishing relationships for internal and external partners' world-wide for training, sales, and marketing strategic support.
Performed periodic reviews of dealer and district marketing plans and sales for targeting opportunities and competitive pressures.
Responsible for gathering customer feedback using SWOT analysis and Services Marketing methods for benefits of product updates, forecasting, and strategic marketing plans.
Developed and protected brand recognition on all product responsibility for new product introductions, marketing campaigns, customer events, etc.
Responsible for development and deployment of training for internal and external partners through dealer customer events, trade shows, cold calls, and other online or webcast simulations.
Initiated Contamination Control campaign in correlation with product line to secure 115% increase in sales during first year of marketing program.
Established very close relationships with most of clients.
Certificate In Photography
Associate Senior Marketing Consultant Resume
Summary : Versatile, results-oriented senior marketing professional experienced at producing successful marketing strategies that build market share for both established companies and start-ups. A reputation for developing high performing teams to enter new markets. Executes high-impact, cross-channel, multi-touch campaigns that generate demand in both direct and indirect sales channels.
Directed the planning and execution of large-scale marketing campaigns in diverse industries.
Developed critical mix of resources and tools to ensure stability and growth for clients.
Services included policies and procedures, budget management, project planning, white papers and high-profile presentations.
Tasked to direct the brand strategy and identity development for the Chief Medical Information Officer operations.
Designed a communications strategy to improve physician adoption rates of the military's global EHR.
Served as lead marketing manager for launch of company's MPLS IP VPN service.
Developed a 12-month, multi-channel acquisition plan and managed the development of white papers, Webcasts and other content offers for company's portfolio of managed services.
Assigned to the Office of Public Affairs, Military Health System, Enterprise Architecture, Integration & Communications (EAIC) Directorate.
BA In Theater Management
Assistant Senior Marketing Consultant I Resume
Summary : An enthusiastic sales person with experience in business to business sales and sales manager. Over 5 years experience in media/marketing sales, with 2 years experience as sales manager. In both positions, Able to grow revenue year over year.
Skills : CRM, RFP, web analytics, email marketing tracking. Microsoft Word, Excel, PowerPoint, Outlook.
Sell and serviced all assigned retail customers advertising needs consistent with quotas, goals, and standards established by management.
Built new and existing advertising revenues in the weekly paper within an assigned territory by making phone calls as well as face to face sales calls which may include cold calls to new prospects and in person growth calls to active accounts.
Prepared and delivered sales presentations to new and existing customers in order to sell new advertising programs and to protect and increase existing advertising.
Responsible for inputting ad and billing information into the computer system and informing the customer/client of the total advertising cost.
Participated in ongoing training initiatives that may include sales training, equipment training, and/or software training.
Filed and maintained advertising information for each account.
Handled customer complaints and problems in a professional and courteous manner escalating when appropriate.
Lead Senior Marketing Consultant Resume
Summary : Results oriented Marketing and Sales Executive with extensive global marketing expertise in brand management, product development, sales development and strategic planning. Experience in the Electronic Payment, Banking, Financial Services, and Travel and Leisure industries. Strong reputation for developing strategic partnerships with functional leaders to effectively achieve product and financial targets.
Skills : Phlebotomy, Medical Terminology, Medicare, Medical Assisting.
Improved product portfolio performance by creating clear and differentiated value propositions.
Conducted E2E marketing and product assessments of client's small business products (LOC's, insurance, etc.) and credit cards, led the development of program enhancements resulting in 40% portfolio revenue growth.
Reviewed of online strategy metrics, content, and messaging to ensure promotion of product, and expansion of partner's industry presence and improvement of customer-centric experience.
Designed of high-impact campaigns, partnering with agencies to create value messaging, materials and events aligned with global messaging to engage customer facing teams and senior leadership.
Launched internal and external communication plan to ensure product and brand awareness.
Developed and implemented new sales force approach and training program to a more efficient process, based on pre-approved existing customers, increasing sales by 60%.
Worked with senior management to identify opportunities, and influence and drive decision makers, based on analytics.
BACHELOR In MARKETING
Senior Marketing Consultant/Analyst Resume
Summary : Held positions of increasing responsibility in the areas of marketing communications, channel marketing, brand marketing, interactive marketing and integration of acquired businesses for Imation Corp. a successful history in executing against business objectives with a high level of responsibility, creating strong customer relationships, problem solving to enhance project delivery, and managing group dynamics resulting in positive impacts throughout a global organization.
Skills : SQL, HTML, CSS, SAS.
Handled and collected up $50k a week for multiple clients.
Created Strategies and work very closely with Executive Team on Creating Strategic Alliances to help Generate multiple streams of business.
Duties Included; Selling, Client Relations, New Employee Training, Company Alliances, Lead Generation, Processing and Shipping Orders.
Increased rental retention by 7% by providing services requested in a community survey.
Performed market research, developed documentation, and presented the results to the community manager.
Wrote and recorded many of the commercials that were used on the radio station air waves.
Worked with cross functional global teams to implement integrated lead generation programs.
Worked with over 40 local and regional businesses on their marketing strategies.
Senior Marketing Consultant Resume
Summary : Established statewide community, industry and media contacts Excellent interpersonal, oral and written communications skills Creative and innovative team leader with positive attitude Verizon VLSS Green Belt.
Skills : Marketing, Consultative Selling, Advertising, Medical Assesment, BLS, Coaching, First Aid, Training & Development, Consulting, Sales.
Launched a full go to market strategy for a local entertainment publication 507 Magazine Achieved revenue goals - Tripled revenue goals within 90 days of product start with a current annual run rate of $350,000.00 plus.
Developed and sold cross platform programs that include print, digital and media (web - social media - mobile).
Developed programs around categories of business in order to grow new business.
Continuously conducted in-depth needs assessments in order to evaluate and successfully meet client's needs and increase ROI.
Assisted in training of newly hired reps.
Completed lease agreement and collects rental deposit.
Prepared lease documentation and completing move-in paperwork and procedures.
Responsible for the negotiation and implementation of media buys with focus on attaining the largest share of revenue possible.
Responsible for servicing advertising agencies with emphasis on satisfaction and year over year revenue increases in the stations share of business.
Leveraged and incorporated all digital products into media mix.