An Advertising Account Representative acts as a bridge between advertising and media agencies and their clients. The role is a combination of both sales and business development, and customer relationship management. A well-drafted Advertising Account Representative Resume mentions the following core duties and responsibilities – managing budgets, ensuring adherence to brand guidelines and keeping leads for the new business moving; project management, discussing strategy with clients and helping develop advertising campaigns, addressing any issues or delays in the project; delivering completed projects to the client on time, managing budgets for multiple accounts; and acquiring new accounts.
To succeed in this role, one must know how to anticipate obstacles and have a sense of urgency. The ability to meet deadlines and attention to detail is also needed so that nothing slips under the radar. Strong interpersonal skills and the ability to connect with a variety of people are also essential. Employers also seek creativity and a sense of understanding the advertising and marketing industry. Most of these jobs best fit those having a degree in marketing or advertising.
Summary : Advertising Account Representative Professional with a record of success in marketing and selling a wide array of products and services over multiple industries. Adept in identifying opportunities for business growth and developing and executing innovative campaigns to capitalise on them. Proven ability to build and maintain strong professional relationships with key thought leaders. Very strong leader. Highly skilled in territory development including business strategy, problem solving, and closing.
Skills : Office, Communication, Team Leadership, Time Management, Customer Service, Confidentiality.
Description :
Grow our new digital agency called Fly Paper that offers digital media packages for clients offering them a web page, Facebook, twitter, blogs, SEO and SEM.
Managed and coordinated existing accounts while adding to client account list with effectiveness.
Enjoyed meeting new people on a daily basis and comfortable with cold calling as well as organised appointment schedule.
Completed Call Reports; A daily log of all activities.
Presented a realistic proposal to a prospective client, having thoroughly researched customers' needs and having a proposal that meets those needs.
Experience
7-10 Years
Level
Management
Education
Associate Of Arts
Advertising Account Representative Resume
Headline : A self-starter with high organisational and communication skills. I am also a friendly, dependable, resourceful, efficient worker with experience multi-tasking, prioritisation and supervising.
Skills : Retail Management, B To B Sales.
Description :
Presented advertising packages for specific accounts in an assigned territory.
Consulted with graphic design artist to develop ad campaign for clients to place in newspaper.
Developed new accounts within assigned territory.
Sold clients on the benefits of being under contract with the newspaper on an annual basis for all their advertising needs both via newspaper and the paper website.
Assisted accounts payable in collecting revenue from accounts.
Maintained consistently above average contracts and sales for the company.
Held the position of Assistant Store Manager in Hampton, VA and 2nd assistant manager in Spring, Lake, NC.
Experience
5-7 Years
Level
Executive
Education
Bachelors In Sales & Marketing
Advertising Account Representative Resume
Summary : Experienced in the fields of advertising, public relations and sales, looking to incorporate my writing, research, organisational and personal communication skills into use as an outside sales representative or virtual assistant.
Presented Publisher of six weekly newspapers, various lifestyle and shopping magazines and news website reaching more than 45,000 homes and businesses across the North Shore of Long Island.
Advertised Account Representative - Sell advertising space in local newspaper and on local news website to businesses across Long Island by creating persuasive pitch letters, emails, promotional flyers and following up with phone calls and personal appointments.
Maintained relationships with hundreds of business accounts; track annual marketing campaigns and suggest new endeavours to help them promote their business/organisation.
Wrote compelling advertising copy and work with graphic artist to create visually appealing print and website advertisements for each account.
Met or exceeded monthly and yearly sales goals for newspaper, magazines and other supplements.
Collaborated with sales team, publisher and management team to plan annual publication calendar.
Attended local Chamber of Commerce meetings and actively participate in community events.
Experience
10+ Years
Level
Senior
Education
BA In English
Advertising Account Representative Resume
Summary : Highly qualified Advertising Account Representative with experience in the industry. Enjoy creative problem solving and getting exposure on multiple projects, and I would excel in the collaborative environment on which your company prides itself.
Sold and created ad space for special group pages.
Communicated verbally and in written format with each client to determine their needs.
Used social media sites to better understand and promote client's brand.
Administered special pricing and ad templates.
Finalised special projects for accuracy before approving client's ad(s) for publication.
Responsible for advertising sales for businesses in Rio Rancho, West Side and Metro Albuquerque, Santa Fe, Bernalillo and Placitas.
Responsible for concept development, customer interface, collections, and account maintenance.
Experience
7-10 Years
Level
Management
Education
Master Of Business Administration
Advertising Account Representative Resume
Objective : Consistent, self-directed experience as a dedicated individual contributor, supervisor and manager. Worked with a highly diverse work force and customer base, and successfully secured my employer's goals and objectives. Presently serve as General Manager for Title max Corporation. Previously served as the manager of Radio Shack's only $1 million dollar store in Albuquerque.
Provided sales and service for monthly city magazine, special supplements, and the annual Madison & Vacinity Hotel Book.
Consistently increased advertising sales and developed repeat business.
Achieved the highest page sales for the annual City Guide.
Promoted and sold all new advertising for a custom publication in 1995, sponsored by the Whitewater Chamber of Commerce.
Achieved goals to produce a 48 page color magazine.
Tasks included computerised layout of advertising for the entire paper, telephone solicitation, and communication with corporate representatives of national chain stores.
Established and maintained client relationships.
Experience
2-5 Years
Level
Junior
Education
MS
Advertising Account Representative Resume
Objective : To obtain a Advertising Account Representative, responsible for Creating and managing relationships with key account managers to assist in building new business relationships, Developing a strong understanding of industry trends through communication with peers and industry experts, Preparing comprehensive annual reports to ensure compliance with regulatory requirements.
Skills : Customer Service , Sales, Banking.
Description :
Served as staff writer of business profiles a complimentary service for top advertising clients.
Formatted and designed ad layouts and marketing proposals for commercial dealers.
Identified, researched and developed new advertising and marketing campaigns.
Performed ad research on behalf of the company and its clients.
Created creative concepts for new campaigns, including print, broadcast and digital media.
Analysed existing campaigns to determine messaging effectiveness, targeting needs, timeframes and budgets.
Demonstrated ad effectiveness by quantifying program results in terms of target cost per lead/acquisition (CPC/AAPC) or CPMA/AAPC with respect to cost per sale (CPMA) or CPMA/AAPC with respect to target cost per acquisition (CPMA).
Experience
2-5 Years
Level
Junior
Education
GED
Advertising Account Representative Resume
Headline : To obtain a Advertising Account Representative, responsible for Building and maintaining a strong, collaborative relationship with key stakeholders in the industry, including media owners, agencies, distributors, advertisers and sponsors, Working closely with the business to develop new business opportunities that will be mutually beneficial for both parties, Identifying opportunities for growth in existing accounts and represent key clients to new partners.
Engaged with media outlets to obtain coverage, quotes, and placement opportunities.
Coordinated advertising strategy with the business units.
Created creative assets from design to production.
Managed creative assets in the account portfolio.
Experience
5-7 Years
Level
Executive
Education
G.E.D
Advertising Account Representative Resume
Headline : As a Advertising Account Representative, responsible for Working closely with Sales to define best practices for account nurturing tools (e.g., social media campaigns) as well as account retention strategies (e.g., our account driver program), Working with Marketing to develop advertising plans for the various accounts you manage based on the brand name, target market, geography, etc, Actively participating in all phases of advertising.
Skills : Advertising Management, Geograpy.
Description :
Analysed account data to improve sales and profitability.
Optimised operations for revenue growth.
Developed advertising campaigns that meet customer needs.
Developed sales forecasts.
Developed pricing plans for each product line.
Developed marketing collateral for each product line.
Acted as a leader within the company.
Experience
5-7 Years
Level
Executive
Education
MS
Advertising Account Representative Resume
Headline : Advertising Account Representative with 8 years if exorcise in Driving all sales, marketing, and communications initiatives to meet revenue goals, Organising and managing accounts (representatives) based on the brand, target market, geography, etc, Partnering with Sales to drive account adoption of new products and services in order to generate new revenues and profits.
Skills : Revenue Management, Sales, MS Office.
Description :
Built business relationships with target audience members and prospects by contacting them, writing compelling letters, creating ads and collateral, analyzing results, clarifying needs and desires of customers.
Identified trends in the market (customer demographics).
Developed material that is relevant to target audience segments.
Created advertising campaigns that are designed to appeal to target audience members' interests and needs (e.g., product information).
Delivered advertising campaigns with an eye toward long-term engagement.
Analysed results of advertising campaigns and make recommendations as needed.
Identified and qualified prospects through inbound marketing channels.
Experience
5-7 Years
Level
Executive
Education
BA
Advertising Account Representative Resume
Headline : Advertising Account Representative is responsible for Proactively identifying opportunities for advertising campaigns in the context of organisations existing business relationships, Developing creative strategies that maximise exposure through traditional advertising mediums or new methods of communication (e.g., social media), Actively engaging with sales teams to create fresh marketing communications that builds brand awareness and trust as well as driving sales.
Skills : Creative Skills, Budget Management, MS Office.
Description :
Generated creative ideas for ads, collateral and other marketing collateral.
Measured campaign performance using key performance indicators (KPIs) associated with each campaign.
Presented case studies to senior management about last years success or failure of a campaign.
Worked collaboratively with the head of advertising to identify new opportunities for growth within the company or outside of it; also focus on cross-functional areas such as social media or digital media.
Communicated effectively with account executives and peers about successes and failures in business development, sales strategy, media relations, etc.
Developed ad campaigns and generated new revenue streams.
Managed the budget and schedule of advertising programs.
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