Media Buyer Resume Samples

The Media Buyer will negotiate, purchase and monitor advertising space and time on behalf of the clients. A well-crafted Media Buyer Resume showcases duties like – acquiring desirable time slots and media space, choosing best possible venue and medium for advertising campaign, monitoring purchased media and ensuring the advertisements appear as planned, monitoring buying strategies, identifying target audience, liaising and building relationship with media sales companies and clients, undertaking research using wide range of media resources, and analyzing the effectiveness of the campaigns.

Professional strengths to be exhibited by job applicants are – an in-depth knowledge of media space and developing media technologies, sound knowledge of print advertising, electronic media and quality assurance; familiarity with SEO operations, familiarity with negotiation techniques and multi-channel media distribution; and exemplary marketing experience. As a pre-entry qualification, job applicants have to depict a bachelor’s degree in marketing on the resume.

 

Media Buyer Resume example

Media Buyer Resume

Summary : Optimizing campaigns and creating your own campaigns from scratch. Candidates should have past experience with digital media buying (CPC or CPM campaigns).

Skills : Microsoft Office, Word, Excel, Outlook.

Description :

    1. Responsible for management of media buying and operation.
    2. Responsible for developing, executing and managing media plans best suited for client's objectives and requirements.
    3. Overseer of management for media planning, including budget, costs, resource allocation and strategic leadership.
    4. Assumed lead role in new business and consultant to top agency account.
    5. Responsible for new business development for agency.
    6. Provided strategic recommendations and analysis.
    7. Created optimum buys that met client guidelines and efficiently delivered goals Analyzed and monitored schedules for clients.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
Business Administration


Sr. Media Buyer Resume

Summary : SeniorMedia Buyer (Search) will lead our media buying team while also creating andmanaging partnerships with key search platforms to buy digital media, developand drive media strategies, and execute business critical user acquisitioncampaigns.

Skills : Social Media Marketing, Search Engine Optimization, SEO, Reporting, Analytics.

Description :

    1. Researched demographics and costs for print, television, radio, outdoor, and online advertising, and placed buys for these advertising mediums.
    2. Media planned, others researched projects and client requests.
    3. Tracked ad positions, competitive advertising, and reader service leads.
    4. Coordinated and analyzed readership studies.
    5. Coordinated direct mail projects and database upkeep.
    6. Maximized advertising budgets through aggressive negotiations and added value, coordinated all phases of media campaigns including planning, negotiating, buying, and billing.
    7. Evaluated market, competitive and demographic research.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
Political Science


Jr. Media Buyer Resume

Objective : Monitor and manage advertising budgets. Confers with Station Representatives, Management and Account Executives. Research market demographic and qualitative data. Studies consumer profiles to identify target audiences, of the media advertising.

Skills : Graphic Design, Inventory, Microsoft; Word, Excel, Publisher, Outlook.

Description :

    1. Met GRP goals, met or exceeded CPP goals, in order to save budget dollars.
    2. Secured TV and radio promotions in assigned markets and exceeded corporate standard, by doubling added-value/bonus, for the brands.
    3. Developed quality retail tie-in promotional ideas and managed the execution of local promotions.
    4. Communicated local promotional initiatives to internal and external partners.
    5. Worked with other ad agencies, which did the creative, traffic and planning for the multiple DPSU brands, in order to ensure that every aspect of the process was managed effectively and goals achieved.
    6. Evaluated and analyzed advertising opportunities for clients Build, develop and execute media plans based on client goals and expectations.
    7. Monitored campaign success Compile quarterly posting reports.
Years of Experience
Experience
2-5 Years
Experience Level
Level
Junior
Education
Education
Bachelor Of Arts

Media Buyer III Resume

Summary : Results driven Account Manager with 5+ years of marketing experience managing all aspects of multi-million dollar campaigns in fast-paced environments. Recognized as a leader with strengths in planning, implementing, and managing media buying campaigns. Proven track record exceeding revenue targets in highly competitive markets by successfully developing, overseeing, and executing strategic marketing campaigns and events.

Skills : Great customer service skills, advanced Mac and PC literacy, media buying and planning.

Description :

    1. Managed accounts, both traditional and digital, throughout the planning and implementation process.
    2. Developed strategically sound media plans for assigned clients against defined profiles.
    3. Planned and placed local, national and international outdoor media campaigns.
    4. Analyzed market conditions to evaluate the opportunity for contract negotiations and added value.
    5. Researched and vetted new media opportunities to be added to company-wide database.
    6. Negotiated aggressive media rates with the various local, regional and national vendors.
    7. Evaluated campaign plans to determine areas of potential conflict in an effort to alleviate problems before they arose.
    8. Assisted account executives in new business acquisition with research and planning of market, media and competitive inquiries.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
Bachelor Of Science

Media Buyer II Resume

Summary : Service-oriented with over a 10-year background in a Customer Service environment. Organizing and problem solving, as well as excellent communication and time management skills. Handles tasks with accuracy and efficiency.

Skills : Trade Marketing Development, Knowledge Of Consumer And Trade Marketing Development.

Description :

    1. Specialized in advertising media planning with extensive experience working with local and national television media.
    2. Accounted/client coordinated for the following accounts: Universal Pictures, Activision, Infiniti (automotive) and CBS.
    3. Confirmed successful completion of media goals, budgets and guidelines for all National television spot markets.
    4. Accurately communicated campaign results to clients on a quarterly basis.
    5. Studied and understood the product to locate the target audience to communicate its features and encourage buyer motivation.
    6. Stayed abreast with the statistics and metrics among the National television sector.
    7. Negotiated advertising costs and schedules with the television media representatives.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
B. A. In Marketing

Media Buyer I Resume

Summary : Highly motivated individual with exceptional, proven performance will strive for your company's goals. Experience with employee supervision. Fast learner, independent, hard working, and loyal; committed to provide a professional and successful environment.

Skills : Negotiation Skills, Communication Skills, Marketing/Sales, Collaborative Teamwork, Strong Personal Integrity, Self Motivated.

Description :

    1. Responsible for planning and placing media schedules across broadcast and radio mediums.
    2. Predicted ratings and negotiating with television and radio representatives.
    3. Monitored the purchased media to make sure the advertisements appeared as planned.
    4. Focused on working with clients to provide the best possible service and support in alignment with the customer's goals and parameters.
    5. Included television and radio.
    6. Developed a unique ability in the art of persuasion.
    7. Complied with client and company policies, procedures and regulations.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
B.S. In Marketing

Associate Media Buyer Resume

Summary : Competitive and creative research, making and maintaining numerous media contacts in multiple markets, assist with discovery of client goals, maintain accurate, accessible and organized documentation for media planning.

Skills : Media Specialist, Media Coordinator.

Description :

    1. Responsible for managing local, national, accounts efforts for all market leading affiliate.
    2. Lead the account executives in initiatives to convert prospects into sales.
    3. Worked to maximize rates, inventory, and market share.
    4. Worked closely with the General Manager and to create a focused market strategy.
    5. Revenued and expensed budgeting, revenue forecasting, account assignment, and training and recruiting new team members.
    6. Utilized networking skills to develop strong relationships with local community.
    7. Possessed excellent inventory management skills and a strong grasp of market research.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
B.A. In Communications

Media Buyer/Specialist Resume

Summary : Dedicated marketing professional who delivers strategic and impactful marketing content through various media facets.

Skills : Media Coordinator, Media Manager.

Description :

    1. Created, planed and managed all media buying for 50+ hospitals.
    2. Analyzed competitive product offerings in terms of features and benefits as well as price points.
    3. Researched and negotiated new media opportunities in order to generate new business.
    4. Acted as a liaison between the key account and the vendor.
    5. Assisted the customer in staying within their annual budget by negotiating best rates for medial contract.
    6. Worked with team members on print campaigns and house publications.
    7. Worked closely with accounting departments.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
Master Of Business

Media Buyer/Coordinator Resume

Summary : Creative leader with a solution based personality and strong work ethic; has an innate ability to influence others and produce dynamic and long lasting results. Self-motivation, education, diverse experience, and out-of-the-box thinking have helped create a powerhouse of skills that include expertise in audience engagement and marketing.

Skills : Copyediting, Social Media Brand Marketing, Adobe Creative Suite, Print Advertising, Brand Maintenance, Training.

Description :

    1. Supervised of media inventory.
    2. Appropriated of client funding towards the progression of their desired brand messaging.
    3. Organized and scheduled inventory using various software programs.
    4. Maintained client and vendor relationships.
    5. Monitored content to ensure brand messaging filters are adhered to.
    6. Tracked performance of programs in the buy to ensure network guarantees are being met.
    7. Negotiated and maintained Discovery channel's Award-winning campaign.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
Bachelor Of Arts

Media Buyer Resume

Summary : Enthusiastic marketing professional with industry experience seeking a challenging position in the marketing and advertising field where exposed to a breadth of situations, increase skill level, and be part of a high-functioning team.

Skills : Media Coordinator, Media Representative.

Description :

    1. Ensured client's budget was reached.
    2. Proactively provided guidance, creative thinking and directions to the accounting team.
    3. Met regularly with supervisors and managers to discuss billing relations.
    4. Processed a high volume of print, spot and network invoices for accurate payment.
    5. Located and monitored outstanding accounts.
    6. Created various strategies and marketing tactics for client plans such as researching the market and related statistics.
    7. Handled inventory/post logs for assigned advertisers.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
Business Management