A Digital Media Strategist hired to identify needs and new opportunities and to increase brand awareness. A well-drafted Digital Media Strategist Resume mentions the following duties and responsibilities – setting digital marketing strategies using all-new necessary tools, researching products and services and current strategies, identifying new opportunities; analyzing web traffic metrics and suggesting solutions to boost web presence; monitoring SEO/SEM marketing and sales performance metrics; building strong clients relationships through social media interaction; liaising with marketing, sales, and design, and establishing best practices in digital marketing; and identifying advertising needs.
Those seeking this job role must be able to denote on the resume the following skills – staying updated with digital technologies developments; experience in implementing and optimizing Google AdWords campaigns, solid knowledge of web analytics tools like Google Analytics, familiarity with web design and HTML and strong project management skills. A degree in the field of marketing, advertising, or a related field is considered an asset.
Objective : Digital Media Strategist is responsible for the development and execution of global digital advertising strategies, including but not limited to brand, product, and customer acquisition.
Skills : Business Development, Sales, Digital Marketing, Account Management.
Description :
Worked with major commercial real estate clients to create online marketing plans and websites.
Handled majority of creation and all distribution and analysis for client marketing emails (both B2B and B2C).
Produced open rates far above industry average for emails (35% to 45% average B2B emails, 50% to 60% average for B2C emails).
Provided estimates for new project proposals.
Created SEO strategies to increase visibility of customer websites.
Utilized Google Analytics and Google AdWords to improve SEO on existing websites.
Created digital banner ads.
Experience
2-5 Years
Level
Executive
Education
GED
Digital Media Strategist Resume
Objective : Detail-oriented, highly organized, capable of adapting to small or large teams, able to work under pressure and demonstrable affinity with social media platforms and with learning new platforms or languages.
Skills : Microsoft Office, Adwords, Advertising, Management, Analytics, SEO, Social Media Marketing, Digital Marketing, Digital Media, Digital Strategy.
Description :
Supervised, defined & developed client display media services management & methodology.
Oversaw, managed & reviewed the display team of six, their campaign work & client management.
Supervised & managed all display media reporting, display process development & automation.
Supervised & facilitated any display media pre-sales support & define SOW terms.
Supported sales cycle with creating display & paid social strategies along with conducting full audits of current programs.
Strategically and collaboratively developed, planned, executed, and managed display & search campaigns across devices for a variety of eCommerce clients in the fashion vertical.
Involved in creating budget recommendations and forecasts for clients to understand scale of our display programs and define client expectations.
Experience
2-5 Years
Level
Executive
Education
BA In Business Marketing
Digital Media Strategist Resume
Objective : An energetic, passion-filled, a new business development executive who will augment your leadership by developing new prospects, building trust with decision-makers (F500 exp.), increasing average deal sizes, and closing business for an organization.
Skills : Microsoft Office, Planning Skills, Training Skills.
Description :
Responsible for selling digital products including Search engine optimization, retargeting, targeted media, social media, YouTube, Pandora, search and display network, and mobile.
Trained traditional media reps on the attributes and benefits of digital media through one on one training sessions and 4 legged calls.
Transfered knowledge and experienced through call preparation, planning and presentation.
Passed first section of Google certification, working on second section.
Sold Tribune owned and operated inventory of products.
Membered of the Lee Enterprises Elite Digital Sales Team.
Responsible for Top 100 accounts and transfer of knowledge and information to the multi-media reps.
Experience
2-5 Years
Level
Entry Level
Education
Bachelor Of Science In Marketing
Digital Media Strategist Resume
Headline : An experienced sales and marketing professional with a proven track record of successful results. An extensive background selling, managing, and advising within diverse industries as well as highly proficient in digital marketing, use of digital analytics, and public speaking. Team goal-oriented with a dedication to the personal and professional growth of each member while positively addressing the needs of the organization.
Skills : Adobe Fireworks, Premiere Pro CS6, After Effects, Lightroom 5, Market Samurai SEO Software, Windows Excel & Word, Joomla CMS, SEO, PPC, Google Analytics & Webmaster Tools, Some CSS.
Description :
Developed and executed a digital strategy incorporating digital editorial and marketing plans.
Built strong digital networks of customers, business clients, and media partners.
Developed and delivered strategic and tactical digital initiatives that communicate corporate achievements and individual programs.
Integrated digital strategies with other offline marketing and communications activities ensuring digital presence enhancing clients' brand, vision, and goals.
Driven traffic to the websites using Search Engine Optimization (SEO), PPC advertising, Social Media Optimization (SMO), affiliate marketing, press releases, newsletters, e-blasts, online contests, traditional media, and events.
Monitored performance of digital marketing and social media programs.
Analyzed, reviewed, and reported on the effectiveness of campaigns in an effort to maximize results.
Experience
5-7 Years
Level
Executive
Education
B.S. In Strategic Communications
Digital Media Strategist Resume
Summary : A highly creative and detail-oriented Digital Advertising/Marketing Professional experienced in working with multiple types of mediums and offering extensive credentials in digital media, planning, marketing, advertising strategies, internal operations, and taking on various management roles. Consistently improves efficiencies, promotes corporate visibility, and improves customer service through effective advertising/marketing campaigns and internal strategies.
Skills : Digital Media, Marketing, Sales, Advertising, Operations Management, Account Management, Digital Marketing, Digital Strategy, SEO, Excel, Outlook, Omniture.
Description :
Performed routine CNA for new business clients.
Created digital campaigns, proposals, and strategies.
Managed and serviced digital advertising campaigns beyond the sale.
Performed SEO/SEM Keywords research and integration on advertising campaigns.
Managed reporting and metrics for campaign deliveries.
Acted as Salesforce Administrator.
Collaborated with cross-functional teams to develop marketing and communications plans that leverage the social media space.
Experience
7-10 Years
Level
Management
Education
B.A. In Communications
Digital Media Strategist Resume
Summary : Responsible for Determining and Setting-up, including testing methodologies, reporting requirements, and optimization requirements, for ensuring full impact and efficiency of each campaign.
Skills : Management, Web Design, Sales, Administrative.
Description :
Created, managed, and grew business presence across social media channels, including, but not limited to blogs, Twitter, Facebook, Pinterest, LinkedIn, YouTube, and Instagram.
Leveraged measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives.
Responsible for developing content across owned and earned social channels.
Included blog posts, tweets, status updates, pins, photos, and videos.
Worked on the Tombras Trade Desk team utilizing our in-house DSP and related platforms/tech-stack for a myriad of client campaigns that cover tactics like streaming audio, digital display, native ads, online video, CTV/OTT, and others.
Learned the fundamentals of campaign planning, trafficking, set up, optimization, and reporting within The Trade Desk platform and other DSPs, as needed.
Pulled reporting from various platforms (TTD, IAS, DCM, DoubleVerify, Excelaca, etc.) to help optimize campaigns and for internal teams/clients, as needed.
Experience
7-10 Years
Level
Management
Education
Bachelors In Marketing
Digital Media Strategist Resume
Objective : Responsible for Managing day-to-day expectations and communications with clients as necessary. Establish a true partnership with clients by gaining and maintaining a deep understanding of their business needs and issues faced.
Selected as 1 of 15 top digital strategists to represent markets across the US.
Educated business owners regarding the need for digital programs, provide seamless integration of their brand in a digital environment, and help support ROI attribution methods.
Responsible for defining and attaining multiple site goals - traffic, ROAS, conversion rate, new visitors - for our paid media marketing tactics.
Built integrated marketing mix with various channels (SEO, Affiliate & Email) and across devices to deliver top results for clients.
Worked with Graphics department to establish design guidelines.
Worked directly with clients during initial development and through final completion of digital projects (websites, email blasts).
Oversaw domestic digital media agency, and potentially agencies in other international markets, for campaign strategy, execution, and measurement.
Experience
2-5 Years
Level
Junior
Education
Bachelors In Marketing
Digital Media Strategist Resume
Objective : Digital Media Strategist with 4 years of experience in Cultivating excellent relations within the media sales community to stay up to date on new opportunities, and also Identifying new and emerging online advertising technology and capabilities to improve program performance.
Skills : MS Office, Planning Skills, Media Strategist.
Description :
Oversaw paid endemic, partnership, and sponsorship advertising campaign strategy, execution, and measurement.
Maintained full understanding of IMG Academy products and business trends and communicate to agencies any adjustments that should be made to positively impact the business.
Worked with marketing director on strategy, campaign flighting, budget allocation, and reporting.
Liaised with other marketing team members for campaign tasks, content development, creative needs, and more.
Established consistent reporting structure to roll out across all markets/campaigns that the agencies will maintain.
Partnered with business analytics resources to ensure proper tagging and tracking elements are in place and measured correctly.
Kept IMG Academy at the forefront of digital media marketing with advanced tactics and demonstrated results.
Experience
2-5 Years
Level
Executive
Education
GED
Digital Media Strategist Resume
Objective : Responsible for Supporting implementation of new and emerging technologies and special projects as needed, Including building modular control rooms and other production systems, evaluating, and learning new software and hardware.
Skills : Implementational Skills, Monitoring Skills, Communication Skills.
Description :
Planned, implemented, scheduled, published, and analyzed the video and distributed content releases and schedules across multiple YouTube, Facebook, Instagram, and Twitter accounts (BuzzFeedVideo, Cocoa Butter, and BuzzFeed Unsolved Network).
Completely and wholly-owned their initiatives from a publishing point-of-view; has all the answers and if they don't, they will own finding the answer.
Established a consultative relationship with stakeholders, including executives.
Monitored discussions, posts, and comments across multiple social media channels.
Acted as an advisor for new initiatives; a respected thought leader to help teams throughout the company crack new content areas and formats.
Had the foresight to anticipate issues in workflow or content performance and present the manager with possible actionable solutions.
Able to think outside the day-to-day to found creative scalable solutions (i.e.: work smarter not harder).
Experience
2-5 Years
Level
Executive
Education
GED
Digital Media Strategist Resume
Objective : Responsible for performing regular analyses and make data-driven recommendations, following our 'test and learn' methodology, and also Leading deck creation for client presentations, including business reviews.
Skills : MS Office, Planning Skills, Analyzing Skills.
Description :
Used knowledge of online video to present our videos in the most shareable way, helping them to have the biggest reach and impact.
Developed strong and effective acquisition media plans to meet client objectives.
Participated in overall client media strategy development in order to deeply understand the role digital acquisition media plays in larger media objectives.
Provided active voice in media optimization strategies, proactively communicating challenges and opportunities to the team and client.
Provided analysis on media delivery, performance, trends, and future implications in client reports.
Worked with internal teams, including the Media and Analytics team and the Brand Management team, and other partners to develop reporting to best analyze clients goals (KPIs).
Strategist will participate in providing cross-media results including TV, Search, and/or Social media.
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