A Media Account Executive acts as the main liaison between the media agencies and their clients. The role is a combination of sales/business development activity and CRM. While duties tend to vary, certain core tasks are common and are listed on the Media Account Executive Resume as – listening to suggestions and wishes of the clients and communicating them to appropriate people within the agency; liaising with clients to organize promotional events, deciding on advertising material that suit their goals and profiles; employing networking techniques to attract new clients, and negotiating budgets and deadlines.
To ensure success in this field, the following skills are required – proven work experience, a good understanding of marketing, and advertising methods and techniques; proficiency to multitask, deep understanding of CRM software, and presentation skills. One of the best ways to enter the field is to possess a degree in marketing or business administration.
Summary : Results-oriented business development manager with a proven record of driving revenue, establishing new client relationships, and consistently performing above expectations. Specialize in expanding account penetration and establishing new revenue streams through identification of new business opportunities.
Skills : Microsoft Office, Business Development, Salesforce.Com, Sales Management, New Business Development, Marketing, Marketing Automation, Marketing Strategy, Marketing Communications.
Description :
Solicited customers via telephone and in-person presentations.
Identified demographic advertising needs.
Created and proposed advertising recommendations that best suit customer needs.
Prepared accurate advertising contracts on behalf of Comcast Spotlight.
Prepared various reports.
Completed all sales-related paperwork including reports, traffic, credit applications, etc.
Coordinated and assisted with production plans, when necessary, assists in the coordination of external production.
Experience
7-10 Years
Level
Management
Education
BA
Media Account Executive Resume
Objective : Entry level computer technician, with a passion to understand why networks respond the way they do. Currently testing for the CompTIA A+ certification, with follow up testing for the CCNA, MCSE, & CISSP. Experience in a sales/customer service environment with achieving constant deadlines and troubleshooting a customer's strategy, regardless of organization or business model.
Skills : Hardware/Software , Set/configure New Work Stations, Installation Of New Programs, Troubleshooting Of Peripherals, Experience, Building LAN/WAN/cabling, Set Up User Accounts W/ Varying Permissions, Remote Access And Troubleshoot.
Description :
Analyzed current VPN, VOIP, connections (including Home Lan/Wan connections) to determine connectivity issues and suggest correction to benefit the internal customer.
Adhered to WFM workload to ensure completion and tracking in a professional and timely manner.
Attended training for WFM, CRM and funnel management on a monthly basis.
Consulted with and communicate with external customers the functions, features, and benefits of systems and web access and platform.
Designed & improved service, reporting, sales support while affecting the client's ROI.
Developed a customized business solution, through operational support and acquisition.
Designed proposals for staff using entire office software, including PowerPoint.
Experience
2-5 Years
Level
Executive
Education
GED
Media Account Executive Resume
Headline : Obtain employment as a member of your Sales Marketing team that will allow me to utilize enhance the skills I already portray as well as the opportunity of professional growth advancement.
Skills : Microsoft Office, Managing Skills.
Description :
Generated media revenue through a broad based product portfolio.
Involved in depth client needs analysis, and solution based selling options.
Increased revenue and new business direct through cold calling and referral radio advertising to local and regional business.
Sold through cold calling and referral a robust digital product portfolio that includes but is not limited to station websites, on-line radio, programmatic buying and digital audience extension.
Produced and hold fifteen of the largest live events (including heritage event Countryfest) to local and regional businesses that buy sponsorships, and sell face to face marketing solutions.
Created custom letterheads and communications to address all levels of business leaders.
Monitored and analyzed customer account usage to determine solutions.
Experience
5-7 Years
Level
Junior
Education
MA
Media Account Executive Resume
Objective : Ability to go into a department or company, identify and correct inefficiencies, improve processes, align marketing with sales so that one feeds the other, and enhance the customer relations/retention process.
Skills : Google Analytics, Training Skills.
Description :
Consulted and sold Yellow Pages and Web Reach Products throughout the DMA coverage area.
Prospected and organized meetings with new and established clients, executing upgrades.
Prepared and presented Media Packages.
Portfolio extended mainly toward Major Accounts, Hospitals and Attorneys, Automobile Dealers, and Retailers.
Achieved President's Club Status many times rapidly advanced through positions and given salary base pay raise Hit yearly goal in three months the first year at the Company Closed over $200,000 in new business the first year.
Generated new revenue as well as managed and grew existing client business.
Specialized in developing creative solutions for small businesses that may not typically be able to afford mass marketing.
Experience
2-5 Years
Level
Executive
Education
BS In Communication & English
Media Account Executive Resume
Summary : Detail-Oriented Media Account Executive with 20+ years of experience providing operations and support, sales, marketing, customer relations and financial statistics reporting. Generates business development through results-driven marketing, sales, and strategic planning. Establishes and maintains long-term relationships that lead to profit, net sales growth, customer retention, and achievement of product and business objectives.
Skills : Proficient In Sales Force CRM; Microsoft Office Suite Of Products.
Description :
Responsible for developing new business prospects as well as existing reviewing existing account for renewal of contract and to upgrade services.
Prospected new business and existing clients face-to-face, representing Yellow Book for the purpose of selling print and digital advertising products.
Conducted research and analytical statistic for client presentations.
Represented a suite of print, digital, Google pay per click, video advertising, and banners.
Accurately prepared forms, letters, and handling detailed contracts for billing purposes.
Managed commercial growth in advertisement within an assigned region.
Communicated with the public business community the advantages of advertising with the local Daily Herald.
Experience
10+ Years
Level
Senior
Education
BA
Media Account Executive Resume
Headline : Able to multi-task while remaining structured. Not only am I qualified by skill in Microsoft Office alone, but I will also bring to the work environment enthusiasm and organization. In my prior work experience my skill in customer support was acknowledged by my peers and supervisors and as I excelled I was awarded for my improvement.
Responsible for selling both print and online advertising to local customers.
Responsible for meeting a sales quota every month.
Worked for this company for a year and met a lot of great people in the process.
Able to use my customer service skills as well as my sales skills, I also used my computer skills when I was in the office.
Built a profitable digital division by developing new programs benefiting clients, creating rate cards for new products, and selling innovative print ads.
Monitored and tracked account activities by the utilization of excel spreadsheets to analysis profitability.
Maintained and renewed existing accounts to ensure profitable growth and success.
Experience
5-7 Years
Level
Executive
Education
BA In Journalism
Media Account Executive Resume
Objective : Seeking to obtain a full-time Media Account Executive position with a company where I may bring my business expertise to contribute to a team or to work independently to enhance, grow, and maintain a company's financial viability and organizational efficiency.
Skills : Typing Skills, MS office.
Description :
Comprehensively analyzed client's marketing efforts and coached them on ways to use their budget more effectively.
Adheres to all office policies including recommended rates and packages.
Attends and completes all aspects of sales training programs.
Analyzed, developed and presented market research and advertising proposals to support client activities and products.
Assisted in developing marketing activities to generate local ad sales revenue.
Interacted with various internal departments to carry out client requirements such as scheduling advertising.
Monitored account activities and monitor and manage collections.
Experience
2-5 Years
Level
Executive
Education
MS
Media Account Executive Resume
Summary : Over ten years of marketing experience, including: Brand development and brand management Project management Multi-channel marketing Account management Designing, writing, and developing marketing materials Product management Developing and executing marketing plans Social media Copy writing and editing Public speaking Event planning and event marketing.
Maintained up-to-date customer and prospect records and participate in the development of sales forecasts.
Completed required documentation and reporting for the proper processing of contracts, advertising schedules, sales calls and expense reports.
Sought new customers by continuously prospecting following Company's planned sales strategies and tactics.
Analyzed confidential information, prepares reports, manuals, agendas and general correspondence.
Worked nights and weekends, variable schedule(s) and overtime as necessary.
Understood our Operating Principles; make them the guidelines for how you do your job.
Ownned the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Experience
10+ Years
Level
Senior
Education
GED
Media Account Executive Resume
Objective : Dynamic, innovative, and creative marketing professional with a track record in diverse areas of sales, marketing, and business development. Seeking a challenging marketing position within diverse industries to highlight numerous skills and educational background.
Skills : Microsoft Office, Ten Key Alpha, Ten Key Numeric, Outlook.
Description :
Driven incremental revenue into new and existing accounts by leveraging relationships to secure new business.
Managed a book of business with established solutions and sales methodologies.
Partnered with other resources to ensure customer success and adoption.
Defined the important business drivers for the customer and develop a strategy that uses Roku's performance advertising solutions to help grow the customer's business.
Proactively built and grown a pipeline of sales targets, contacts, and sales opportunities via prospecting and leveraging your brand connections and their agencies.
Owned the voice of the customer in any internal discussions regarding product innovation, measurement requirements, and customer service.
Responded to RFPs and craft strategic annual Upfront partnerships by working closely with Roku's account management, marketing, product and research teams.
Experience
2-5 Years
Level
Executive
Education
Business Management
Media Account Executive Resume
Objective : Responsible for Educating and sold multimedia products and services to an established business client base and develop new customers, Conducting customer needs analysis, and create presentations and proposals to provide clients with customized solutions.
Skills : Creative Skills, Planning Skills.
Description :
Met with and build relationships with senior level decision-makers.
Gathered marketplace insights to help build new ad products and measurement solutions.
Reported on revenue projections/forecasts.
Hosted weekly or biweekly sales calls with stakeholders at the agency.
Performed job duties and conduct self in accordance with company core values.
Initiated and nurtured effective, professional relationships with internal and external contacts.
Supported and achieved individual, and company goals.
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