Wine Sales Manager Resume
Summary : As a Wine Sales Manager, responsible for promoting wine brands to boost brand recognition and equity. Driving sales growth, meeting and exceeding company goals, and converting connections into business opportunities.
Skills : Sales Expertise, Product Knowledge.
Description :
- Built commercial and interesting wine lists in line with market trends.
- Maximized profitability by identifying LWC’s own brand opportunities.
- Presented a wine slot at each monthly depot meeting.
- Worked closely with the Depot Managers, Stock Controllers, Telesales, and Wine Team.
- Taken ownership of Regional Wine Tastings and wine-led events.
- Created marketing plans and promotional materials, such as brochures and direct mail pieces, to increase brand awareness and drive sales.
- Sold wine products to restaurants, bars, hotels, liquor stores, or other venues where alcohol is served.
Experience
10+ Years
Level
Senior
Education
Bachelor's Degree in Business
Wine Sales Manager Resume
Summary : As a Wine Sales Manager, work closely with different teams and departments to ensure smooth operations. Wine sales managers also maintain active involvement in winery events, vendor meetings and presentations, and strategy planning meetings.
Skills : Customer Relationship Management, Communication.
Description :
- Established relationships with potential clients to identify their needs and recommend appropriate products.
- Interacted with customers to answer questions about product features, benefits, and tastes.
- Maintained product knowledge through continuing education classes or seminars provided by the company.
- Developed relationships with suppliers to ensure an adequate supply of wines in-store inventory.
- Prepared bids for new business opportunities, including identifying target markets, analyzing competition, and estimating sales potential.
- Applied knowledge of wine production techniques to select wines that meet the client’s needs.
- Attended wine industry trade shows to promote products.
Experience
7-10 Years
Level
Management
Education
Bachelor's Degree in Business
Wine Sales Manager Resume
Objective : As a Wine Sales Manager, performs sales and marketing tasks with the overall objective of improving wine sales. They will work in conjunction with other sales and marketing staff to increase the market share of winery products, increasing overall profit.
Skills : Market Analysis, Networking.
Description :
- Maximized the sales/profit of existing customers and sales channels.
- Developed business opportunities with new customers and current customers.
- Led and motivated the team to achieve business targets in terms of profitability and business development.
- Collaborated in the implementation of marketing activities, promotions, and exhibitions.
- Developed and executed sales strategies to achieve revenue targets in the wine market segment.
- Established and nurtured strong relationships with clients in the wine industry, particularly in retail, restaurants, and other relevant establishments.
- Utilized extensive knowledge of wines, particularly in French and Italian varieties, to effectively communicate product information and value propositions to potential buyers.
Experience
2-5 Years
Level
Executive
Education
Bachelor's degree in Sales
Wine Sales Manager Resume
Summary : As a Wine Sales Manager, promoted the winery brand within the marketplace to improve brand recognition and brand equity. Worked at all levels of the distribution chain, including retail, distribution, and consumer level.
Skills : Time Management, Team Collaboration.
Description :
- Led negotiations and managed the sales process from prospecting to closing deals.
- Identified new business opportunities and expanded the company's clientele.
- Collaborated with the marketing team to conduct wine-tasting events and promotional activities.
- Delivered Sales volume target by developing the market in the assigned territory as per the Annual Operating Plan.
- Added new outlets which should contribute to achieving annual volume/value targets.
- Drove sales volumes of FMO (Focus of the Month) products increased the Unique SKU count in the outlet and ensured Product range availability.
- Tracked competitor activity on a continuous basis and took action to counter competitor strategies in order to increase market share.
Experience
7-10 Years
Level
Consultant
Education
Bachelor's degree in Sales
Wine Sales Manager Resume
Summary : As a Wine Sales Manager, responsible for ensuring the rest of the sales team understands the current products that the winery is selling. work closely with the wine marketing manager to develop successful wine marketing strategies.
Skills : Winery history, Sales expertise.
Description :
- Regularly monitored the stock levels at the distributors and ensured the availability of stock.
- Identified and troubleshooted issues by conducting periodic visits.
- Understood the business issues and supported the team to resolve them in a timely manner.
- Monitored and trained the CEs, provided support, and coached the team on driving the business objectives.
- Identified the key talents, and helped them nurture and enhance their capability to take up more responsibilities.
- Monitored progress against the plan in the Weekly Commitment Meetings and Monthly planning meetings.
- Identified key issues and worked on driving innovation and leveraging technology in order to achieve business objectives.
Experience
10+ Years
Level
Senior
Education
Bachelor's Degree in Business
Wine Sales Manager Resume
Summary : As a Wine Sales Manager, responsible for developing sales strategies, informing clients about new products, creating annual sales plans, identifying potential clients, conducting staff training, organising wine deliveries for events.
Skills : Wine expertise, Meet and exceed sales goals.
Description :
- Achieved volume and value sales targets for the assigned countries.
- Managed importers effectively, establish performance targets, and ensure they are met.
- Developed comprehensive activity plans with distributors, focusing on key accounts to maximize sales and enhance brand equity.
- Identified and appointed non-assigned brands to new importers, expanding market reach.
- Cultivated quality contacts and connections within the Key HORECA segment, including sommeliers and F&B managers.
- Collaborated with distributors to improve management practices and enhance operational efficiency.
- Worked towards improving margins by negotiating favorable value chains, optimizing product mix, and implementing price adjustments when necessary.
Experience
7-10 Years
Level
Management
Education
Bachelor's Degree in Business
Wine Sales Manager Resume
Objective : As a Wine Sales Manager, responsible for customer development, sales process and customer interaction, and company profitability, aiming at meeting / exceeding sales and profit targets and customer expectations.
Skills : Setting sales goals, Budgeting.
Description :
- Ensured timely communication and reporting to management regarding sales activities and market insights.
- Provided training and support to the distributor sales team, enhancing their skills and product knowledge.
- Participated actively as a valuable team member within the Asian team.
- Organized and participated in local events and tastings to promote the brand.
- Developed and implemented sales strategies to achieve revenue and growth targets for the wine distribution company.
- Identified potential clients and built relationships with key decision-makers in the wine industry, including wineries, distributors, and retailers.
- Collaborated with internal teams to develop and execute marketing and promotional campaigns to increase brand awareness and drive sales.
Experience
2-5 Years
Level
Executive
Education
Bachelor's degree in Marketing
Wine Sales Manager Resume
Summary : As a Wine Sales Manager, responsible for driving Sales Volume and revenue growth profitably by leveraging the growth opportunities, coaching the Front-line team, and managing distributors effectively.
Skills : Wine knowledge, Inventory management.
Description :
- Conducted market research to identify new opportunities and stay current with industry trends.
- Managed the sales pipeline and forecast revenue to ensure sales targets were met or exceeded.
- Negotiated contracts and pricing with clients to maximize profitability.
- Developed and maintained a strong understanding of the company's product offerings, pricing, and competitive landscape.
- Provided regular reports to senior management on sales performance, market trends, and business opportunities.
- Supported participation in trade shows and industry events for branding and networking.
- Developed new team members with guidance and product knowledge.
Experience
7-10 Years
Level
Consultant
Education
Bachelor's Degree in Business
Wine Sales Manager Resume
Summary : As a Wine Sales Manager, responsible for implementing and executing multiple strategic sales initiatives and managing diverse broker and distributor relationships to increase business opportunities and generate revenue through key accounts.
Skills : Adaptability, People skills.
Description :
- Set up meetings with potential clients and listen to their wishes and concerns.
- Prepared and delivered appropriate presentations on products and services.
- Created frequent reviews and reports with sales and financial data.
- Ensured the availability of stock for sales and demonstrations.
- Built and maintained strong customer relationships.
- Set, delivered, and drove the sales forecast for the expanding wine portfolio.
- Developed strategies for meeting and exceeding budgets.
Experience
7-10 Years
Level
Management
Education
Bachelor's Degree in Marketing
Wine Sales Manager Resume
Summary : As a Wine Sales Manager, responsible for expanding the company's reach and increasing revenue by developing new business relationships with clients in the wine industry.
Skills : Strategic planning, Event planning.
Description :
- Worked with the marketing manager to align promotional activities to improve sales.
- Maintained effective relationships with vendors and assisted in increasing market share.
- Participated in weekly sales and training meetings.
- Trained wine team in providing necessary procedures and policies for team.
- Ensured compliance to all rules and regulations in all work.
- Hired selected appropriate candidates and provided required training.
- Assisted wine sales teams in maintaining knowledge on various wine product portfolios.
Experience
10+ Years
Level
Senior
Education
Bachelor's Degree in Marketing
