Campaign Analyst Resume Samples

Working for the marketing department, a Campaign Analyst undertakes the task of handling the company’s marketing and promotional activities. Essential job duties and responsibilities are listed on the Campaign Analyst Resume as- promoting the product/services and inducing effective demand for it among customers, planning effective methods to achieve profits and sales targets; determining the campaign management policies, procedures, and regulations; receiving and evaluating reports, leading and supervising the campaign management process, ensuring the proceedings are in contractual terms, tracking the campaign results, checking resource availability, preparing budget reports, and conducting market studies to test and predict the campaign impact.

To acquire this role, the following skills are needed – goal-oriented approach, inquisitive in nature, the ability to learn things quickly; passionate, sincere, and persistent towards work, and competent in using market research tools, analytical software, and data management applications. A Master’s degree in business administration will be highly appreciated.

Campaign Analyst Resume example

Campaign Analyst Resume

Summary : A details-driven leader is eager to offer a broad scope of Operations and Project Management, Strategic Analysis, Finance, Risk Management, and Consulting talents toward maximizing your company's bottom-line results within a growth-oriented role.

Skills : SQL, Customer Service, Project Management.

Description :

    1. Supported Internal and External Blackbaud clients on a variety of levels.
    2. Worked with Non Profits and Marketing Agencies to define, write, test, QC, and execute segmentation across multiple channels including telemarketing, direct mail, and email.
    3. Created and improved SQL scripts for a variety of reasons such as analytics, reports, and merges.
    4. Provided comprehensive QC reports.
    5. Completed back-end database updates.
    6. Collaborated with Strategy Staff & Project Manager to provide the best client experience.
    7. Developed a process for NCOA and field appends.
    8. Served as a key data resource for internal and external clients.
    9. Collaborated with Strategy Staff to lead a Campaign Hierarchy to restructure a project.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
BS In Information Systems


Campaign Analyst Resume

Objective : Experienced customer service individual; skilled in office management, creative design, system building, customer tracking, and marketing. Strong attention to detail, thrives in a fast-paced deadline-driven environment, and the go-to person to get things done in every position. Proficient in Microsoft Office and Adobe creative suite, with strong IT and an ability to pick up new software quickly.

Skills : Onboarding, Customer Service, Inventory Management, Tech Support, Graphic Design, Adobe Creative Suite, Adobe Illustrator, HTML, XML, JSON, Phone Etiquette.

Description :

    1. Helped offload optimization and quality assurance work from the Amazon Ad Platform (AAP) team as part of the newly built AAP Taskforce.
    2. Owned the Grocery, Fresh, Music, and Shoe Verticals, and served as Optimization point of contact for all Return on Ad Spend and Click Thru Rate campaigns.
    3. Offered analytical insight leveraging internal data to determine how best to proceed with campaign optimizations.
    4. Worked alongside the vertical analyst and account management teams to pivot under-performing and under-delivering campaigns to meet client goals.
    5. Verified campaign integrity through the QA process and reaching out about any errors via Salesforce chatter or Lync pre-launch.
    6. Completed Pre-launch and Post-launch optimizations using created Excel Database tools and internal amazon sales data to gear new campaigns towards success based on historical behavior.
    7. Worked through Salesforce task list to respond to any campaign update requests, salesforce cleanup, and budget adjustments.
Years of Experience
Experience
2-5 Years
Experience Level
Level
Junior
Education
Education
Web Design Basics (Certificate) In HTML, CSS, Javascripts


Campaign Analyst Resume

Headline : Seeks to secure a challenging position. Seeking a company in need of a dedicated person to improve personal and professional service.

Skills : SQL, Tableau, Advanced MS Excel.

Description :

    1. Utilized deep understanding and passion for the online environment to drive the feasibility assessment, research tag implementation, and data review processes.
    2. Managed multiple small to medium-sized projects and take accountability and ownership of assigned projects, including troubleshooting and resolution.
    3. Coordinated project-specific information is necessary to run Ad Effectiveness studies.
    4. Monitored performance against goals for impression and complete validation expectations; troubleshoot when necessary.
    5. Led and championed tagging efforts as required to successfully deliver to the end client.
    6. Built strong day-to-day working relationships with entry-level clients.
    7. Led client meetings, demonstrate comScore's products to clients and speak confidently on data assets and methods.
Years of Experience
Experience
5-7 Years
Experience Level
Level
Executive
Education
Education
HS

Campaign Analyst Resume

Objective : Looking to obtain a position in a department where resourceful experience and academic skills will be an asset to the company's organizational functions.

Skills : Conflict Resolution, Fast/Adaptive Learning, Critical Thinking & Problem Solving, Statistical Analysis, Budgeting, Strong Oral/Written Communication, Organization, Inventory Management, Coordinating, Planning, Managing, Strong Leadership, Team Player.

Description :

    1. Provided essential campaigning efforts to a winning campaign in a contested suburban district.
    2. Activities included phone banking, door-to-door canvassing strategies to approximately 60,000 homes.
    3. Recruited volunteers in a district of 150,000 constituents.
    4. Coordinated voter engagement events and served as campaign representative at get-out-the-vote events.
    5. Assisted the field street team with the distribution of campaign materials as needed at various events and programs.
    6. Managed voter tendency analysis of approximately 2,000 voters to guide campaign strategy.
    7. JavaScript tagging QA validating/analyzing data troubleshooting issues technical set-up VBA coding JavaScript Training.
    8. Revamped several operations training modules.
    9. Trained modules included a step-by-step process as well as a PowerPoint Presentation.
Years of Experience
Experience
0-2 Years
Experience Level
Level
Entry Level
Education
Education
MA In Public Administration

Campaign Analyst Resume

Headline : A proactive individual seeking placement in an established brand where 7+ years of sales management/entrepreneurial development marries innovation and strategy as it appertains to the growth of the company.

Skills : Microsoft Office, VBA Coding, Javascript, HTML, Brackets, Salesforce.

Description :

    1. Developed Python scripts for Linux that were run to edit documents, format data, and run statistical analysis on information.
    2. Analyzed the campaign and media persona to help formulate and implement a successful election.
    3. Worked with Client Development and Media Strategy.
    4. Advertisered and brands utilize.
    5. Managed real-time bidding technology to drive mobile app installs and increase brand awareness.
    6. Handled many high-profile accounts and led a team of analysts to hit our clients' KPIs while also maximizing our revenue.
    7. Optimized and delivered $1MM/month in advertising spend for clients and served as the primary analyst for EU accounts that accounted for 15%.
    8. Extracted data for e-mail, direct mail, and phone marketing campaigns using SQL.
    9. Executed email marketing campaigns using Silverpop & Alterian.
    Years of Experience
    Experience
    5-7 Years
    Experience Level
    Level
    Executive
    Education
    Education
    BS In Business Administration In Management And Marketing

    Campaign Analyst Resume

    Headline : Accomplished and energetic professional seeking employment with a results-oriented company that seeks an ambitious and career-conscious person, where acquired skills will be utilized toward growth and advancement.

    Skills : Strong Oral/Written Communication, Organization, Inventory Management, Coordinating, Planning, Managing, Strong Leadership, Team Player.

    Description :

      1. Built and sustained profitable operations by ensuring retention of high-level client advertising accounts via review of campaign setup.
      2. Contributed sharp analytical abilities toward evaluating innovative internet advertising campaigns to meet and/or exceed client expectations.
      3. Low click-through rate, high cost per click), along with delivering resourceful education on campaign performance and Return on Investment (ROI).
      4. Conceptualized, developed, and implemented unique solutions for wide-ranging technical issues concerning advertising.
      5. Leveraged internal BI, SQL, and Tableau to identify trends in multidimensional datasets to create forecast models and optimize campaign performance.
      6. Through regression modeling of historical data, projected performance, and incremental conversions at tiered spend levels resulting in 120% YoY.
      7. Participated in the beta testing team to improve core products and internal tools; identified business need and made a case for a new feature in bid.
    Years of Experience
    Experience
    5-7 Years
    Experience Level
    Level
    Executive
    Education
    Education
    BS In Management And Marketing

    Campaign Analyst Resume

    Headline : Seeks to acquire a position that will enable utilizing knowledge, education, and experience. Combining strong interpersonal and communication skills, and committed to continual performance development in the workplace.

    Skills : Strong Oral/Written Communication, Organization, Inventory Management, Coordinating.

    Description :

      1. Communicated with Sales, Traffic, and Media Buying teams regarding campaign issues to improve execution and opportunities for renewals.
      2. Built campaigns in Unison/Piranha and track daily performance and delivery throughout the flight.
      3. Prepared various reports using Intraspec and 3rd party data from Dart/DFA, DoubleClick Bid Manager (DBM), Sizmek, MOAT, etc to present to clients.
      4. Participated in the preparation and execution of media plans and advertising campaigns.
      5. Conducted segmentation within Unica and internal databases.
      6. Generated robust reports for pharmaceutical brands in therapeutic areas in neurology, psychiatry, oncology, and cardiovascular disease states.
      7. Ensured regular reports were generated for all campaign managers.
      8. Updated internal records when monitoring campaign pacing and delivery.
      9. Coordinated promotional activities and marketing to enhance community support in the 26th district.
    Years of Experience
    Experience
    5-7 Years
    Experience Level
    Level
    Executive
    Education
    Education
    MA In Public Administration

    Campaign Analyst Resume

    Headline : A team player, bringing enthusiasm and energy into group efforts. Providing great customer service with a growing company. Assertive, self-motivated, goal-oriented, organized, and efficient.

    Skills : Planning, Managing, Strong Leadership, Team Player.

    Description :

      1. Worked with the IT development team, product managers, and business system analysts to coordinate program implementations and ensure key projects.
      2. Drove the feasibility assessment, research tag implementation, and data review processes. 
      3. Managed multiple small to medium-sized projects.
      4. Managed pay per click (Adwords), display re-marketing (banner ads), TripAdvisor, Travel Intent (Behavioral & Contextual) campaign analytics & various.
      5. Evaluated campaign analytics by various parameters like keywords, Adwords, click rate, web bookings, phone calls, impressions, reach, frequency, etc.
      6. Supported Director of Sales for optimizing & updating ads.
      7. Audited campaign for accuracy, contractual obligations.
    Years of Experience
    Experience
    5-7 Years
    Experience Level
    Level
    Executive
    Education
    Education
    HS

    Campaign Analyst Resume

    Headline : Seasoned professional looking to grow and succeed in a dynamic environment. A proven track record of exceeding departmental goals while initiating operational enhancements to improve quality and reduce costs.

    Skills : Tech Support, Graphic Design, Adobe Creative Suite, Adobe Illustrator, HTML, XML, JSON, Phone Etiquette.

    Description :

      1. Accountable for direct marketing campaigns, email, and telemarketing extracts from Corporate Prospecting Database.
      2. Created required reports as required on qualified population.
      3. Extracted required data fields per customer's specifications.
      4. Conducted quality assurance.
      5. Built and managed e-mail and direct mail campaigns.
      6. Provided reporting, including open rates and clicks for clients.
      7. Identified campaign deficiencies to create more efficient marketing campaigns.
    Years of Experience
    Experience
    5-7 Years
    Experience Level
    Level
    Executive
    Education
    Education
    BS In Information Systems

    Campaign Analyst Resume

    Headline : Looking to utilize skills and strengths, accept challenges, be part of a team that will assist in enhancing the quality of people's lives, and assists in leading an organization to reach its fullest potential.

    Skills : Adobe Illustrator, HTML, XML, JSON, Phone Etiquette.

    Description :

      1. Built and managed e-mail and direct mail campaigns.
      2. Provided reporting, including open rates and clicks for clients.
      3. Set up and adjusting code for customer email promotions.
      4. Analyzed customer datasets.
      5. Created and submitted reports to campaign marketers.
      6. Identified campaign deficiencies to create more efficient marketing campaigns.
      7. Conveyed professional, courteous, and timely service to every customer.
      8. Tracked performance of online marketing campaign effectiveness based on pay-per-click in Google Analytics and refined website content and press.
    Years of Experience
    Experience
    5-7 Years
    Experience Level
    Level
    Executive
    Education
    Education
    BS In Information Systems