Senior Account Director Resume Samples

Description :

1. Worked closely with CEO, president, and account service teams to shape agency-client engagement and management policies.
2. Responsible for building relationships between the agency and major clients, as well as capturing new business opportunities for the agency.
3. Directly responsible for account service teams, pricing, client satisfaction, agency growth, and profitability.
4. Spearheaded RFP response and marshaled cross-functional teams to create complex business proposals and presentations.
5. Develop a clear and concise go-to-market plan with a target to fortune 1000 companies throughout while maintaining 100% accountability.
6. Responsible for drafting and negotiating the company's strategic-level partnerships and facilitating strategic discussions and relationships.
7. Positioned company for multiple high-level business proposals with some of the largest advertisers.

Experience

2-5 Years

Level

Junior

Education

Diploma

Description :

1. Prepared and managed multiple marketing and advertising budgets in excess.
2. Responsible for driving strategy and execution of all brand building and demand generation activities, including all brand communication, advertising.
3. Analyzed market research to determine the target markets and recommended product and amenities offerings as well as builder partners.
4. Led the envisioning process; prepared team-visioning exercises and summary documents.
5. Directed marketing workshops to ensure clients are aware of the latest techniques in sales and marketing, research, Internet.
6. Managed staff of two account coordinators and two account managers.
7. Managed and directed a team of media planners and buyers to implement targeted marketing plans for the company's key accounts.
8. Strategically interacted with each client and developed long-term relationships based on responsiveness & success.

Experience

5-7 Years

Level

Executive

Education

BS

Description :

1. Exceed expectations through sales of cardiovascular wellness programs to fortune companies, physicians, and hospitals.
2. Opened new territories in Northeast Ohio, Pennsylvania, and Michigan, control sales lifecycles from the initial call to event planning.
3. Designed and delivered educational and marketing programs focus on the promotion of wellness.
4. Trained new Account Executives on consultative sales methodology.
5. Earned entry in President's Club for 3 years, and received the ' Reliability Award" for consistent sales despite economic downturn Record-breaking revenue.
6. Attained top five of the company's largest clients, consistent promotions Strategic sales to new markets created a new vertical for sales.
7. Provided wireless communications and business solutions.

Experience

7-10 Years

Level

Management

Education

Biomedical Science

Description :

1. Managed all day-to-day operations of the account with respect to the design and development of all digital experiences.
2. Proactively identify client risks and opportunities and effectively manage a distributed, cross-functional team to effectively respond to client needs.
3. Support major pitches for new business and assist in the development of RFP responses.
4. Successfully negotiate profitable pricing and terms for both new business and additional services on existing accounts.
5. Developed and own all legal documentation including MSA, Statement(s) of Work and Change Orders.
6. Effectively managed and communicate the progress of revenue to budget forecast to the executive team.
7. Attained P&L targets through a combination of growing existing accounts and new business development.

Experience

5-7 Years

Level

Executive

Education

Bachelor Of Arts

Description :

1. Extensive knowledge of digital and print production processes ensuring quality and brand elevation.
   
2. Created and developed unique programs for clients with specific needs within the fashion, cosmetic, financial, and advertising agency.
3. Managed a project list for all departments and generate status reports for clients.
4. Managed multiple projects and ensure their completion is on time and within budget.
5. Establish budgeting and scheduling parameters; work effectively with Estimating to find creative solutions.
6. Managed department activities to ensure a successful flow of work through the production facility.
7. Worked with vendors and clients to secure and provide production estimates, issue purchase orders, and approve invoicing to ensure accurate costing.

Experience

10+ Years

Level

Senior

Education

Graphic Media

Description :

1. Managed digital marketing strategy and execution.
2. Led more than team members across multiple account teams and disciplines.
3. Utilized all digital marketing channels to accomplish client objectives, including web media, Search Engine Marketing, Search Engine Optimization.
4. Implemented industry-leading reporting tying offline purchases to specific online marketing efforts.
5. Resulted in improved advertising ROI and store sales. Increased a client's online bookings of more than while decreasing the cost per booking.
6. Exceeded objectives for a lead generation program by more than 100%.
7. Implemented an online lifecycle marketing program using segment-level message personalization across all digital marketing channels.

Experience

2-5 Years

Level

Junior

Education

Communications

Description :

1. Directed a team of five to increase media placements by 60% and social media followers by over the prior year.
2. Led all communications for a privately-held manufacturing company's announcement of its first facility outside.
3. Executive media training, talking points, internal and external Q&A, union-specific communications and executive meeting scripts.
4. The company's relationship with its union remained positive and there was no media coverage.
5. For a global cleaning association, developed media statements in preparation for possible worldwide epidemics.
6. Recommended an annual survey to raise the association's visibility with members and national media.
7. Conducted executive media training for the facilities management business unit of Fortune company.

Experience

5-7 Years

Level

Executive

Education

BA

Description :

1. Responsible for developing strategic social media plans encompassing listening, activation, and management consulting services.
2. Provide sound counsel to teams, manage complex client relationships, accountable for P&L reporting and lead new business pitches.
3. Responsible for leading one-half of agency's accounts including Walmart, 3M, Kohler, and Michelin.
4. Increased business on current accounts by over 50%.
5. Led the company on major digital and emerging media pitches.
6. Significantly expanded web development projects, Facebook apps, community outreach, Twitter campaigns.
7. Assisted with the implementation of social media governance processes and policies for large brands.

Experience

10+ Years

Level

Senior

Education

Communications

Description :

1. Responsible for the overall coordination, functional management, and leadership of all of the sales activities.
2. Review KPI objectives against organization performance quarterly.
3. Responsible for the establishment of both monthly and annual sales objectives in coordination with the organization's overall business plan.
4. Responsible for providing an annual Sales Plan and providing quarterly updates, revisions, and modifications to the Plan.
5. Collaboration with leadership established market strategies for the company.
6. Field sales, inside sales and recruiting responsibilities.
7. Collaborate with leadership in establishing compensation plans, salary structures, commission plans, motivational contests, and bonus plans.

Experience

2-5 Years

Level

Junior

Education

Psychology

Description :

1. Generated and grew the portfolio to nearly in business revenue within 2 years.
2. Worked closely with clients to identify their research needs, business challenges/objectives, and provide solutions through our consulting practice.
3. Utilized strong ability to sell consulting strategies and tactics to help clients increase market share and generate new business.
4. Prepared and delivered presentations demonstrating the value of Datamonitor products to clients from C-Level to contract stakeholders and prospects.
5. Assisted Vice President in mentoring junior members of the team.
6. Addressed questions and concerns regarding research methodologies.
7. Promoted to manage a $2 million portfolio and served as an account team leader.

Experience

2-5 Years

Level

Junior

Education

Bachelor Of Arts

Description :

1. Direct response agency offering digital, direct marketing and alternative offline solutions to reach target markets.
2. Supported direct mail marketing programs for consumer, retail and B2B clients.
3. Conducted market research, trend analysis, and data recommendations.
4. Manage client budget/circulation responsibilities, sales goals, client relationships, competitive analyses, pricing negotiations.
5. Performed monthly/quarterly client presentations to new/existing clients.
6. Prospected efforts to identify, research and secure new catalog business.
7. Recognized as a key team member of the office.

Experience

7-10 Years

Level

Management

Education

Diploma