Director of Public Relations Resume Samples

The Director of Public Relations develops and executes PR strategies for creating positive public image among clients or media or target audience. The roles and responsibilities shouldered and executed by the director of public relations include – hiring and recruiting PR staff and managers, assigning or delegating work, reviewing work, managing departmental goals and objectives, maximizing brand presence, cultivating healthy relationship with influential professionals and media, arranging interviews, organizing PR events, tracking and influencing media coverage; and overseeing crisis operations.

Minimum requirements that are considered mandatory for this post are PR management expertise, a successful track record of conducting PR campaigns, expertise in various social media accounts, team management abilities and abilities to foster a long-term relationship with various key professionals. While a Bachelor’s degree is considered mandatory for this role, employers favor the Director of Public Relations resume that depicts a Master’s degree in PR, journalism or the related.

Director of Public Relations Resume

Headline : Driven and outgoing Director Of Public Relations professional with a creative passion for brand awareness and strategic planning. Skilled in public and community relations with expertise in social media, event planning, and graphic design.

Skills : Budget Management, Public Relations, Performance Management

Description :

  • Leading all media communications strategies and outreach, pitching on various levels, achieving companywide.
  • Fundraising and managing $400k pr budget, contributed by member companies in addition to membership, reporting and presenting the budget to the board as part of the overall approval process.
  • Monitoring, evaluating and responding to industry media coverage, managing all social media platforms and contributing engaging articles to a range of industry publications.
  • Developing and maintaining professional stakeholder relationships at all levels, collaborating with like-minded.
  • Professional associations to develop educational webinars and webcasts.
  • Overseeing member communications including weekly e-newsletter and conference marketing and regularly.
  • Launching a social media campaign to drive a 15% increase in unique website traffic, incorporating targeted Facebook.
  • Manage all of social responsibility and outreach efforts through print, web, and verbal communications.
  • Developed and implemented the annual PR plan, fundraised and managed annual PR campaign budget.
Years of Experience
Experience
5-7 Years
Experience Level
Level
Executive
Education
Education
MA

Senior Director of Public Relations Resume

Summary : Senior Corporate Communications Professional with strong experience in the full range of marketing communications, disciplines including public relations, media relations, internal communication, crisis communication, and project management.

Skills : Public Relations, Exceed, Clients, Customer Relations, Excellent Organisational Practices

Description :

  • Researched, developed and maintained relationships with regional and national news media for clients.
  • Developed strategy for promoting key messages throughout the organization.
  • Researched appropriate news media outlets in new markets where clients were expanding.
  • Created and maintained content for internal and external electronic communications. Served as a frontline point of contact for the organization.
  • Created and maintained website copy for new company division aimed at online consumers.
  • Increased website traffic 10% during the holiday shopping season through the use of social media.
  • Developed direct mail and website content for political clients campaigns.
  • Developed a strategy that allowed the candidate with only 7% name recognition to win a three-way race for county commission.
  • Developed materials such as brochures, press releases, and advertising to increase brand awareness.
Years of Experience
Experience
10+ Years
Experience Level
Level
Senior
Education
Education
MA


Director of Public Relations Resume

Summary : A hardworking and detail-oriented individual with extensive experience as a Public Relations Director in a wide-range of industries including entertainment business, public relations, marketing, start-ups, journalism, and more. Consistently rewarded for my hard work with promotions, pay increases, and largely successful outcomes. A team player with a positive outlook on all challenges and enjoy a fast-paced work environment.

Skills : Public Relations, Event Management, Project Planning, Budgets, Strategic Planning, Leadership, Research, Policy Analysis, Social Media, Contract Negotiations, Governmental Affairs

Description :

  • Coordinated the planning, development, and execution of public relations activities in accordance with clients objectives and budget.
  • Oversaw and/or acted as the day-to-day client contact for public relations activities.
  • Provided strategic media relations and communications consulting for agency and clients.
  • Grew revenues for an agency by consulting and looking for opportunities with others.
  • Coordinated special projects for the agency and agency clients as needed.
  • Recommended strategic use of appropriate public relations/communication vehicles.
  • Oversaw and managed social media and other digitally-focused public relations efforts.
  • Approved written pr materials, including but not limited to press releases and fact sheets.
  • Actively communicated with and secured editorial from media members within various media outlets.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
BS

Director of Public Relations & Marketing Resume

Objective : Results-driven brand marketing and communications director with four years of experience developing and implementing fully-integrated marketing and communication strategies in the hospitality and event planning industries. A natural leader who is extremely creative, organized and detail oriented with excellent communication and presentation skills.

Skills : Indesign, Keynote, Creative Writing, CRM, Project Management, Brand Management, Branding, Marketing Communications, Public Speaking , Public Relations, Relationship Management, International Business, Analytics, Sales, Social Media Marketing, Social Networking, Creative Direction, Project Management, Product Marketing, Product Development, Brand Development

Description :

  • Developed business plan, launched, and currently direct an international online art gallery, deploying individualized art campaigns, and creative use of the internet and social media to enhance the brands and art sales of selected emerging artists.
  • Managing and developing strategic digital branding campaigns through social media, email and trending platforms.
  • Identifying and developing relationships with suitable artists, traditional galleries, and other exhibition venues.
  • Developing and managing creative content for innovative social media (Facebook, Twitter, Blogs) and traditional media strategies to promote the brands and sales of the lost frame and its represented artists.
  • Manage email marketing for advertising and media teams in the U.S, European Union, Latin-America, and South.
  • Providing thought leadership, and investigating new market trending technologies and process improvements to maximum artist exposure.
  • Managing coalition, stakeholder, and client relationships--acting as a trusted advisor and project management point of contact.
  • Building relationships with industry partners, internal teams, external media and political representatives.
Years of Experience
Experience
2-5 Years
Experience Level
Level
Junior
Education
Education
MBA


Director of Public Relations Resume

Summary : Creative and goal driven individual dedicated to self - development, valuing diversity and thriving in team oriented projects which are attributed to the ability to effectively perform various roles. Possesses the ability to effectively communicate and understand others in a variety of situations.

Skills : Management Experience, Social Media, Crisis Management, Public Relations, Marketing

Description :

  • Report to President/CEO. Communicate with members, employees, the general public, and media in JECS service area through newsletters, press releases, and civic programs.
  • Assists staff level employees with communication; and actively involved in community-based organizations that provide key levels of support in the cities and counties where JEC has a presence. Specific responsibilities include:
  • Media relations - compose and submit regular press releases to all local and co-op specific media.
  • Act as spokesperson for JEC in response to any media inquiries and provide information during major power outages.
  • Present informational programs about JEC and the electric utility industry to a variety community-based groups and civic organizations.
  • Brand imaging - write, direct, and perform in the brand imaging advertising campaign on local television and radio stations.
  • Newsletter editor - create, write, photograph, and proof articles for the monthly consumer newsletter. Submit articles and other related information for the employee newsletter.
  • Washington (D. C. ) Youth Tour (WYT) coordinator - serve on a 7 member statewide Washington youth tour advisory board and promote the WYT program at nine area schools and local media to solicit applicants for the program.
  • Administer applicant examinations, select top candidates and conduct final interviews as part of the selection process. Plan, coordinate, and execute teambuilding activities for the 100+ Georgia delegates prior to departure for Washington, D.C.
Years of Experience
Experience
10+ Years
Experience Level
Level
Senior
Education
Education
MBA

Director Of Public Relations Resume

Summary : I have experience in public relations, communications, marketing, media relations, social media management, event planning, and brand promotion. I am seeking a position in public relations where I can continue to lend my expertise.

Skills : Adobe Creative Suite, Front-End Development, Graphic Design, Branding & Marketing, Customer Service & Experience, Outreach & Collaboration

Description :

  • Establish a solid PR foundation for 40 colleges encompassing 14 brands across the country to utilize the PR arsenal to strengthen brand trust, increase brand loyalty, build brand ambassadors and ultimately increase enrollments.
  • Effectively manage 40 campus directors through transparency and consistent communication.
  • Develop national PR tactics that will provide content for campus directors to advance awareness of their schools and help them achieve enrollment objectives.
  • Create tools to enable campus directors to utilize the PR arsenal to expand relationships with key influencers and generate quality outcomes for our schools and our students.
  • Increase training content and process to equip PR teams with the resources and knowledge to write PR plans that are specific to each region.
  • Produce a public relations plan, including a crisis relations protocol and budget for delta schools.
  • Work with internal departments including marketing, IT and social media to generate content for websites, increase online visibility, search engine rankings and push traffic to the website.
  • Craft media kits for 14 brands; including fact sheets, press releases/media advisories for campus directors to implement media relations campaigns.
  • Write statements/talking points for upper management to utilize during interviews with the press.
Years of Experience
Experience
10+ Years
Experience Level
Level
Senior
Education
Education
BS

Associate Director of Public Relations Resume

Summary : Highly ambitious and multi-faceted with more than 11 years of experience providing results-oriented leadership. Business Analyst and Public Relations expert who responds to shifting business needs and priorities in a systematic and effective way. Excels at implementing operational assessments and conducting functional requirements analysis for businesses of all sizes.

Skills : Microsoft Office, Adobe, Website Design, Written Communication, Radio Ads.

Description :

  • Develop, implement and budget comprehensive, strategic public relations and education campaigns to increase organ and tissue donor designations - achieved and maintained the highest rate in the state.
  • Create a variety of multi-media award-winning components, from brochures and billboards to videos and websites (awards listed below).
  • Led and coordinated three million dollars statewide ad campaign for Donate Life ca - hired ad agency, media buyer and helped create collateral.
  • Act as proactive media spokesperson, achieving unprecedented media coverage for the agency - generating an average of 50+ stories annually, 99% initiated by news releases.
  • Coordinate and lead numerous community-wide events annually, including hospital collaborative, hospital award celebrations, donor family gatherings, volunteer appreciation events, kings donate life night.
  • Chair of corporate-wide biennial leadership development institutes designed to provide skill development for corporate leaders to achieve goals of the multi-state organization.
  • Coordinate all fundraising efforts and assist with developing sponsorship agreements.
Years of Experience
Experience
10+ Years
Experience Level
Level
Senior
Education
Education
BA

Director Of Public Relations Resume

Summary : A proactive, energetic marketing professional possessing excellent communication, problem-solving and project management skills. Experienced in building promotional marketing campaigns with online and print components; strong writing and editing skills.

Skills : Leadership, Internal Communications, Media Relations, Community Relations, Relationship Management.

Description :

  • Develop relationship strategies that ensure attainment of new patient referrals to meet or exceed goals and profitability.
  • Formulate, direct and coordinate patient care to expand physical therapy.
  • Travel daily to health care offices, hospitals, and clinics to analysis patient care information, provide assistant and strengthen communication with referring.
  • Network and schedule meeting with oasis clinicians, referring physicians and community workplace leaders.
  • Prepare weekly marketing statistics, flow charts and track daily actions.
  • Prepare and present marketing feedback to staff weekly and assign marketing.
  • Create, coordinate and execute expos, monthly seminars, social media, and design.
  • Develop and direct strategies for the launch of new clinics in the local marketplace.
Years of Experience
Experience
7-10 Years
Experience Level
Level
Management
Education
Education
MBA

Director Of Public Relations Resume

Summary : Public relations professional with corporate communications, higher education and print journalism background, bringing vast experience via leadership positions working with top corporate executives, government leaders. Skilled at crisis communications, reputation and issue management, working across departments and business lines, utilizing national broadcast, print, trade and social media to reach organizational objectives.

Skills : Media Relations, Project Management, Content Development, Event Management, Recruiting/HR, New Business Proposals, In-House Public Relations, Marketing, Advertising, Award Opportunities, Speaking Opportunities, Social Media Campaign Development, Social Media Management

Description :

  • Media and communications adviser to the University President and top management team charged with planning and execution of the University's media strategy.
  • The developer of university creative content, including talking points, guest editorials, news releases.
  • Helped steer the University through multiple potential PR crises that went largely unreported due to media relationship management and the proactive creation of alternative messaging.
  • Created and produced three highly successful video series (WVM, conversation, move-in) that greatly expanded ACUS community involvement through a concerted internal push to connect key faculty and staff with highly visible local non-profit organizations.
  • Developed and maintained a pro-active media relations program by building a relationship, developing and distributing news releases for placement, writing by-lined articles for newspapers and magazines and monitoring all forms of media.
  • Manage an internal team of public relations strategists, social media experts, and events professionals.
  • Collaborate and partner with university departments, such as the communications and marketing department.
Years of Experience
Experience
10+ Years
Experience Level
Level
Senior
Education
Education
BA

Director Of Public Relations Resume

Summary : Experienced communications professional specializing in strategic communications and media relations planning, brand/product positioning, corporate thought leadership, and event execution. Strong background in travel, technology, consumer/lifestyle and corporate media relations with experience in both B2B and B2C communications.

Skills : Public Relations, Brand Development, Brand Management, Community Relations, Event Planning, Event Management, Event Marketing, Digital Marketing, Digital Strategy, Media Relations, Social Media Marketing, Marketing Communications, Content Management, Customer Relationship Management, Collateral Development, Copywriting, Editing, Strategic Planning, Strategic Business Planning.

Description :

  • Work closely with senior management to generate public relations activities in support of the strategic plan of the company which includes music and DVD sales, television specials in domestic and foreign markets, promotion of licensed products.
  • Serve as the primary company spokesperson on all facets of the business at official events.
  • Responsible for counseling and advising company leaders regarding responses to media inquiries.
  • Proactively pitch domestic and international press on Memphis and Graceland as a travel destination for both online, print and television media.
  • Responsible for developing annual public relations plans and department.
  • Write and distribute publicity materials including press releases, photography.
  • Supervise the work of public relations coordinator, online communications.
  • Responsible for developing annual media tour of key drive markets that includes on-air television and radio interviews in addition to personal visits to pitch print and online outlets.
Years of Experience
Experience
10+ Years
Experience Level
Level
Senior
Education
Education
BS