Media Planning Intern producing action plans for advertising campaigns from pre-defined marketing objectives. A well-drafted Media Planning Intern Resume mentions the following core duties – executing social media marketing end to end; working on real-time important projects to build your portfolio; collaborating with the team in order to run marketing campaigns; identifying which media platforms are best to advise to client’s brand or products, using mathematical formulas to analyze demographic data in order to determine what type of advertising would best suit the goals; posting in social media content and posts; increasing engagement on social media; collecting and scheduling content for social media, and working with the team to analyze the insights and analytics.
Those seeking this job role must be able to denote on the resume the following skills – familiarity with various social media channels, tools, and strategies; hands-on experience with planning, and executing social media campaigns, and good communication skills. Those pursuing a bachelor’s or graduates from marketing or a relevant field is commonplace among job applicants.
Summary : To work in an environment where I am constantly learning, and challenging myself in a position that utilizes my skills and work ethic to the fullest potential to help maximize profits and further the growth of the company. Enhancing verbal and written communication through contact with vendor representatives. Increasing department productivity by processing media invoices and approving print ad tear sheets.
Skills : Computer literate; Apple OS; Well developed written presentation ; Willingness to travel; Proficient in Adobe Photoshop, Word, Excel, PowerPoint; BVS; Mediavisor; DFA 6; Comscore, @plan, Photography. Experience in SEM, SEO, SQL.
Description :
Conducted research for Microsoft new store launches internationally.
Analyzed the social media landscape for a business to business technology company.
Ad Placement Managed servers to place and update advertisement content and run time.
Analytics Tracked insertion order performances.
Shadowed social media analytic evaluations.
Assisted in the creation of media schedules for clients within hospitality industry.
Conducted research on client's target audience to help build tailored media plan.
Experience
10+ Years
Level
Senior
Education
Bachelor Of Communication
Media Planning Intern Resume
Summary : To work sincerity and honesty for the institution with development as the key objective in the process to learn and achieve excellence. Experienced working with clients who have significant national advertising and experience in Consumer-Packaged Goods and/or other fast-moving, consumer facing spaces are preferred.
Skills : Microsoft Office, HTML 5, CSS, Google Analytics, Google Drive, Social Media Marketing.
Description :
Worked alongside current associate media planners and media planners.
Contracted and helping with contract revisions.
Competitive pulled for a competitive analysis.
Checked Compas schedules to our schedules to ensure all matches.
Helped set items up in anticipation for planning season.
Participated in media execution courses.
Hands on experienced learning our systems and processes.
Experience
7-10 Years
Level
Management
Education
Bachelor Of Arts
Media Planning Intern Resume
Summary : Media Planning Intern is Ensuring records of plans, insertion orders, schedules, etc. are in place and compliant. Billing reconciliation with buying agency including Proof of Performance process. Project managing brand-specific and cross-category work. Evaluating media opportunities and craft POVs for the category.
Skills : Planning, Maintenance Skills.
Description :
Compiled and analyzed relevant media research data to assist in campaign planning. This includes but is not limited to: compiling media cost and audience data from media vendors, evaluating media research data (MRI, ABC, Nielsen, Arbitron. Media Audit), conducts competitive media spending reports.
Developed a general understanding of media math, media management software, media research tools/software.
Assisted in the maintenance of accurate media budget tracking spreadsheets.
Assisted in the resolution of all media billing discrepancies and ensures that all media vendors are paid in a timely manner.
Developed points-of- view (POVs) and value analyses to support specific media vehicle recommendations.
Updated client media flowcharts.
Maintained records and prepares periodic reports that may be required on assigned accounts.
Experience
7-10 Years
Level
Management
Education
Bachelor Of Arts
Media Planning Intern Resume
Summary : Media Planning Intern is Extrapolating and synthesizing insights from reporting data from various platforms including DCM, Social platforms and Media Tools and monitor campaign pacing. Coordinating trafficking and tagging across all media types (Digital, TV, Radio, etc.) and ensure Account teams have appropriate specs and accurate creative is being used (key point to of coordination with Ad Ops, Investment teams and account team from creative agencies).
Skills : Media Planning, Content Assistant.
Description :
Assisted Assistant Media Planner with the development of media plan recommendation documents.
Monitored market for new media trends and advertising opportunities.
Planed, developed, and published content on university-level social media platforms.
Ensured that content meets the highest-quality editorial and visual standards, SEO best practices, and alignment with communications priorities.
Collaborated with partners to help support promotion and coverage of campus events and ensure alignment of social media planning.
Acted as a community manager.
Developed a community with strong affinity to Cornell by increasing engagement among followers, and by connecting new users with resources to help them get involved in the life of the university
Experience
7-10 Years
Level
Management
Education
GED
Media Planning Intern Resume
Headline : Media Planning Intern with 6 years of experience in Gathering information and conduct initial data assessment to be used in developing media plans, such as demographic profiles, media usage habits, media costs. Ensuring flowcharts, monthly budgets, authorizations, delivery recaps, competitive analyses, and billing is properly maintained. Developing and executing Digital campaigns including supplier RFP/evaluation, campaign set up and optimization.
Skills : Planning, Digital Management.
Description :
Monitored online sentiment and suggest solutions to better engage audiences and communicate key priorities.
Assisted the Chief New Media Officer in managing Cornell’s online reputation by monitoring new media channels.
Worked with the Chief New Media Officer and Senior New Media Specialist in refining existing metrics tools and evaluating new tools that might offer added insight into effective operation.
Aligned with Media Team on each initiative’s media strategy and tactical plans to then work with agencies/partners to develop effective creative to deliver on media strategies that drive business results.
Oversaw trafficking process with agency teams across all channels.
Coordinated with institutional media planner to deliver holistic creative rotation recommendations for each initiative.
Created and managed planning timelines across multiple parties/workstreams/deliverables.
Experience
5-7 Years
Level
Executive
Education
Diploma
Media Planning Intern Resume
Objective : Media Planning Intern Understanding and ensuring team is on track for all brand-specific media deliverables. Leading statuses and coordination and communication with the brand team(s). Day-to-day contacting for agency partners- collaboration, timing, asset needs, etc. Leading preparation, development, execution, and monitoring of media plans.
Skills : Developing Skills, Media Planner.
Description :
Connected the dots across all aspects of campaign implementation (i.e., coordinating creative delivery, facilitating tracking/pixel set-up, delivering feedback to agency/media partners, etc.).
Contributed to campaign innovation by leveraging marketplace expertise to recommend new partners, tactics, ideas, or processes that will have a positive impact on our business.
Contributed to weekly internal and external status meetings.
Experienced with managing creative trafficking process and best practices across platforms
Know ledged of digital ad operations process, dynamic creative & ad serving, and integration within marketing technology ecosystem.
Know ledged of media measurement techniques across offline and online channels, TV attribution vendors is a plus.
Understood of the sports media business and direct-to-consumer content landscape.
Experience
2-5 Years
Level
Executive
Education
GED
Media Planning Intern Resume
Objective : Media Planning Intern is Overseeing media dollars in market and continuous review of investments across all channels. Ensuring excellent data insight, management, and quality strategies are implementing for the client. Monitoring performance of media plans against client/MediaCom objectives. Managing team deliveries of all key client objectives while maintaining highly visible presence with day-to-day clients.
Skills : Client Assistant, Managing Skills.
Description :
Participated in cross-functional ideation and knowledge sharing sessions.
Solid understood of the print media landscape, current industry trends and existing positive relationships with media vendors.
Experienced in negotiating positioning packages.
Co-ordinated with the agency teams in Canada, Brazil, Mexico, and Latin America / Caribbean for direction on print media plans – ability to make quick decisions on plan changes, accountability for plans and budget, direction on production and trafficking.
Weekly management of the schedule in the New York Times Sunday Styles section which includes confirmation of media and final approval on creative production in partnership with Advertising Assistant.
Handled appropriate monthly sign off/ approval on the media plans to ensure that all media is booked punctually.
Co-ordinated with Leased Dept Stores on participation in their seasonal catalogues. Negotiation of positions, rates, and maintenance of corresponding media plan.
Experience
2-5 Years
Level
Executive
Education
MA
Media Planning Intern Resume
Objective : Media Planning Intern with 3 years of experience in negotiating media opportunities with strong attention to detail on all elements of a media plan from inception to execution. Responsible for campaign monitoring, optimizations, and reporting to achieve efficient results. Coordinating of all logistics and production in collaboration with Digital Advertising Assistant.
Skills : Digital Advertising, Coordinating Skills.
Description :
Coordinated the monthly outdoor media plan for all permanent OOH units and airport media.
Ensured that video/creative are selected on a timely basis and that accurate specifications have been provided to the HQ team.
Liaised with agency partners on rates and ensure that plans and budget are consistently updated.
Assessed new opportunities on an ‘as needed’ basis for additional local initiatives (i.e.. Exhibits/Events) that are supported with outdoor advertising.
Solid understanding of the outdoor marketplace, evolving industry trends and emerging innovation.
Led all aspects of production for all OOH billboard creative change outs while working with the Advertising Assistant.
Experienced with working with a variety of different digital partners to deliver clear plans that meet campaign objectives.
Experience
2-5 Years
Level
Executive
Education
GED
Media Planning Intern Resume
Objective : Media Planning Intern is Developing audience profiles and uncover unique insights to enhance channel planning. Exploring and uncovering the best channel targeting for clients objectives. Producing innovative channel plans that are aligned to client objectives and MediaComs strategies. Managing direct reports and partners in the execution of channel plans while leading channel budget allocations for all media channels.
Skills : Budget Assistant, Leadership Planner.
Description :
Led the development, execution, and internal communication process for strategic marketing initiatives.
Collaborated with cross functional teams as well as the external media agency.
Managed detailed media budget documents across product lines.
Contributed to strategic decision-making and process implementation on the media team.
May included presenting to leadership and large audiences.
Developed direct relationships with media vendors; facilitates internal vendor meetings with broader teams.
Provided insightful feedback and make effective decisions.
Experience
2-5 Years
Level
Executive
Education
GED
Media Planning Intern Resume
Objective : Media Planning Intern is Ensuring ads and creatives are displayed properly. Liaising with the media teams on all channels and serve as an expert for internal and external purposes. Effectively working with vendors and function as a valued partner to brand strategy and finance team members.
Skills : Vendor Planner, Financial Skills.
Description :
Built strong cross-functional relationships
Effectively understood data, analyzed results, drawn insights and conclusions, and recommend appropriate actions in an atmosphere of fact-based decision-making.
Developed media buying strategies for Brand Capital International and their portfolio companies, based on budget, to increase brand awareness. Establish media plans for both Brand Capital International and portfolio companies.
Negotiated with vendors to ensure the best costs.
Drafted contracts and manage outside contacts.
Project managed across various campaigns.
Monitored costs and ROI; work with media team to adjust based on how media plan performs.
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