Brand Coordinator Resume
Objective : As a Brand Coordinator, focused on driving performance through paid Facebook ads and affiliate platforms. support within a highly analytical team, taking responsibility for driving the return on ad spend across all digital channels.
Skills : Brand Management, Marketing Knowledge.
Description :
- Delivered the Email and SMS marketing plan, ensuring activity aligned with the trading calendar and channel revenue targets.
- Worked closely with the Digital Design and Copy team to brief all email communications, collating feedback and amends, and ensuring assets were signed off within allocated deadlines.
- Provided weekly and monthly reports including in-depth analysis of email KPIs. Working with the Senior CRM Manager to extract key insights and trends to report on in weekly trade.
- Worked closely with the Senior CRM Manager and Junior CRM Manager to implement and optimize lifecycle programs for Katie Loxton.
- Worked closely with the Junior CRM Manager to optimize channel activity – including implementing A/B tests, data capture, and list growth initiatives.
- Supported other CRM activity beyond email, including but not limited to SMS, Refer a Friend and Loyalty.
- Being proactive and abreast of industry trends, making recommendations to continually improve CRM strategies.
Experience
0-2 Years
Level
Entry Level
Education
Bachelor's Degree In Marketing
Brand Coordinator Resume
Summary : As a Brand Coordinator, supported and executed Paid Social strategies to improve customer acquisition, retention, and repeat purchases, supporting a more strategic approach to activity in these channels.
Skills : Communicational Skills, Creative Thinking.
Description :
- Ensured that all website and third-party portal information and content were kept up to date ensuring content was correct at all times..
- Coordinated activities for email marketing, digital advertising, print and media, direct mail, and more.
- Attended and assisted Sales with development set-up meetings, site launches, and new property releases.
- Monitored advertising budgets as well as media production costs and reported to Sales Management as required.
- Created content calendar, managed social media suppliers, and ensured the voice represented the brand.
- Engaged with followers on all social media and review platforms and responding to comments and questions.
- Maintained, updated, and continuous improvement of the website in collaboration with our internal or external partners.
Experience
10+ Years
Level
Senior
Education
Bachelor's Degree In Advertising
Brand Coordinator Resume
Summary : As a Brand Coordinator, tested channel creative to see what works best, feeding back findings to support the wider brand strategy. Supported affiliate platforms by completing weekly and monthly platform administration.
Skills : Project Management, Digital Marketing.
Description :
- Provided backup support for our Online ordering and 3rdparty aggregators.
- Bring National campaigns to life on digital platforms in collaboration with our suppliers.
- Managed a relationship with an external partner to optimize SEM.
- Responsible for the research, briefing, creation, programming, management and analysis of email newsletters.
- Provided support and digital training to franchisees.
- Collaborated with the sales team to develop compelling sales collateral, presentations, and other marketing materials to support their efforts.
- Supported the coordination of our tradeshow and conferences; helped with shipping, logistics, and set-up of our booths, demo units, and marketing collateral.
Experience
7-10 Years
Level
Management
Education
Bachelor's Degree In Business
Brand Coordinator Resume
Objective : As a Brand Coordinator, adhered to the marketing process and ensured delivery of divisional and group marketing initiatives and projects were achieved along with engagement with the brand, generating leads, reporting to divisional and group teams, and increasing product sales.
Skills : Market Research, Analytics.
Description :
- Coordinated with channel partners to ensure they have the marketing support they need to be successful.
- Managed and updated content library, including blog posts, website content, product guides, and training materials.
- Ensured content is accurate, up to date, and aligned with the overall brand messaging and strategy.
- Contributed to various projects, including RFP support, grant applications, and other initiatives requiring marketing expertise.
- Collaborated and coordinated cross-functional teams to ensure projects are completed successfully.
- Executed all marketing and sales strategies with the brand coordinator team by company standards.
- Upholded the highest level of customer experience - guided by the customer comes first.
Experience
2-5 Years
Level
Executive
Education
Bachelor's Degree In Communications
Brand Coordinator Resume
Objective : As a Brand Coordinator, helped gather data on channels for the circulation of weekly channel reporting, providing analysis on KPIs, including CTR, conversion, and revenue.
Skills : Graphic Design Basics, Attention to Detail.
Description :
- Ensured clear communication with every customer, client, and team member.
- Maintained brand standards and promoted customer awareness and loyalty.
- Tracked the effectiveness of our campaigns and reported metrics to upper management.
- Attended all required training and entry-level team meetings.
- Contributed to brand strategy development, execution, and evaluation.
- Worked and communicated with the Brand Manager to uncover new ways to promote the company’s brand and boost brand awareness.
- Helped other team members manage ongoing and future brand-related projects by defining project timelines, assigning tasks, monitoring the team’s progress, and removing bottlenecks.
Experience
0-2 Years
Level
Junior
Education
Bachelor's Degree In Marketing
Brand Coordinator Resume
Objective : As a Brand Coordinator, responsible for all web marketing projects within the brand to increase revenue, market share, and customer loyalty. Created and managed the brand elements in collaboration with the marketing team and external suppliers.
Skills : Self-starter and professional, Graphic design skills.
Description :
- Produced valuable weekly/monthly reports that helped us gauge the effectiveness of our branding campaigns.
- Revised and edited the copy and all available creative materials prepared for brand campaigns.
- Established the project timelines and deadlines.
- Coordinated the brand campaign budget, keeping records, and tracking project expenses.
- Ensured that asset creation, project updates, and deadlines were met by coordinating cross-departmental meetings for bigger brand and content projects.
- Requested information and assets from different departments to create brand guidelines.
- Communicated brand guidelines to agencies and provided feedback on their work.
Experience
0-2 Years
Level
Fresher
Education
Bachelor's Degree In Advertising
Brand Coordinator Resume
Objective : As a Brand Coordinator, drove brand awareness by interacting with the audience, building a strong online community, and fostering customer engagement. Developed and executed plans to increase the company's visibility and recognition.
Skills : Excellent communication skills, Campaign Management.
Description :
- Briefed agencies on upcoming projects as well as provided feedback, and managed project timelines.
- Analyzed data, and wrote newsletters about brand activity, competitor analysis, and consumer trends.
- Managed the events related to the brand.
- Booked meeting rooms and created brand presentations.
- Acts as the liaison between the brand and its agencies.
- Helped in the development of internal brand resources, training materials, and templates.
- Facilitated opportunities to collaborate with other like-minded brands, industry professionals, and artists.
Experience
0-2 Years
Level
Freelancer
Education
Bachelor's Degree In Communications
Brand Coordinator Resume
Summary : As a Brand Coordinator, collaborated closely with the Graphic Designer to formulate comprehensive branding briefs that capture the company's essence. Ensured consistency in messaging and visual identity across all marketing materials.
Skills : Customer Service, Client Acquisition.
Description :
- Supported all personnel in the department with day-to-day issues such as FTO issues, benefits, meeting schedules, and travel.
- Liaised with internal departments to ensure all contacts within the database are relevant.
- Organized and tracked all gifting for New Brands and special events.
- Kept up to date with competitor and fashion partner activity.
- Kept track of editorial credits to assist editorial and retail/buying to ensure we are supporting our brands.
- Tracked special dates for brands and notified internal teams.
- Provided tracking and analytics reporting to leadership.
Experience
7-10 Years
Level
Consultant
Education
Bachelor's Degree in Marketing
Brand Coordinator Resume
Summary : As a Brand Coordinator, responsible for the content creation for all social media platforms, managing in-house and supplier resources, and going above and beyond to create innovative engaging posts.
Skills : Leadership, Marketing, Entrepreneurship.
Description :
- Conducted research to analyze customers’ behavior (e.g. purchasing habits, trends, and preferences).
- Designed and implemented successful marketing campaigns.
- Set up tracking systems for online marketing activities.
- Tracked progress with Marketing Managers and/or Marketing Specialists.
- Prepared reports by collecting and analyzing sales data.
- Collaborated with the design department to produce promotional materials.
- Supported the development and delivery of external marketing collateral in a timely manner.
Experience
7-10 Years
Level
Management
Education
Bachelor's Degree in Marketing
Brand Coordinator Resume
Summary : As a Brand Coordinator, worked closely with the wider marketing team to ensure traffic-driving initiatives were being implemented to support database growth targets and integrate sign-up initiatives.
Skills : Customer Service, Solid computer skills, Excellent communication and presentation skills.
Description :
- Tracked sales data, maintained promotional materials inventory, planned meetings, and trade shows, maintained databases, and prepared reports.
- Implemented marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; and updating calendars.
- Tracked product line sales and costs by analyzing and entering sales, expenses, and new business data.
- Kept promotional materials ready by coordinating requirements with the graphics department, inventorying stock, placing orders, and verifying receipts.
- Supported sales staff by providing sales data, market trends, forecasts, account analyses, and new product information.
- Researched competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases.
- Researched, wrote, and edited marketing materials.
Experience
7-10 Years
Level
Consultant
Education
Bachelor's Degree in Marketing
